Displaying items by tag: Brands

Customers expect personalisation during every brand interaction — but they don’t trust brands to keep their personal data secure and to use it responsibly, according to a new report from customer engagement platform Twilio.

Australian owned consultancy Mantel Group has partnered with multi-cloud infrastructure automation software solutions provider HashiCorp.

Understanding how Covid has changed the way businesses deal with their suppliers will be key to winning and keeping business in 2022, writes Marcus McNamara, Head of APAC, Sana Commerce:  It’s been two years since the virus up-ended life as we knew it, here in Australia and around the world. Businesses have been on a tumultuous journey since that time, with many forced to abandon long standing processes and practices and embrace new ones. Pivoting to digital has been the common theme, with enterprises turning to online platforms and programs to maintain business continuity and interact with their suppliers and customers.

OpenText survey highlights the critical role digital experience plays for customers post-pandemic, with more than half (54%) saying the pandemic has changed their expectations of brands’ digital offerings

New research from OpenText reveals the extent to which the pandemic has changed customers’ expectations of brands, and the increasingly important role of a streamlined digital experience post-COVID.

Chinese smartphone brands Vivo celebrates being listed in the top 5 smartphone brands of the 2020 calendar, alongside Samsung, Apple, Huawei and Xiaomi, according to IDC.

Alibaba Cloud is the digital technology and intelligence backbone of the Alibaba Group, and has revealed the cutting-edge tech rolled out in support of the 2020 11.11 Global Shopping Festival, which included a massive amount of greener cloud-native computing power run on hyper-scale data centres, livestreaming, live translations, 3D virtual tools, virtual sales assistants and plenty more!

Jobs board and employment marketplace provider SEEK is using cloud services video provider Brightcove's video technology in a move designed to build a stronger brand and create a “more human connection” between job seekers and organisations.

New Zealand competition enforcement agency The Commerce Commission has opened an investigation into the software supply company Objective Corporation’s acquisition of fellow software supplier Master Business Solutions Limited (MBS).

The global number of VoLTE (Voice over LTE) users will approach 5 billion by 2024, rising from 2 billion in 2019, according to a new report.

The Southeast Asian smartphone market grew modestly in Q2 2019 – and by 2% year on year - with 30.7 million units shipped during the quarter, reversing several quarters of decline, according to a new analyst report.

Australian-based technology provider Midwinter Financial Services has appointed Leni Vu as its head of brand and marketing.

Being paid to shop has been a thing for years via coupons, but with apps and modern technologies now the norm, cashback is booming, with ShopBack now claiming #1 cashback portal status in the Asia-Pacific.

Online retailer Kogan has had a big jump in revenue and profits for the full year to 30 June, on the back of a 45% boost in active customers to now claim 1.38 million total active customers.

Brand Collective is set to migrate the online stores for its portfolio of brands to BigCommerce and to relaunch 10 distinct websites on BigCommerce representing its portfolio of household brands.

Telstra registered a 14% increase in brand value to US$12.4 billion in 2017, retaining the title of the most valuable telecoms brand in Australia and climbing one spot to 13th place globally in the Brand Finance Telecoms 300 rankings.

Facebook, Netflix and Instagram achieved the highest positive Word of Mouth Scores in Australia in the latest YouGov brand index.

Online retailer Kogan has been voted as one of Australia’s favourite brands in a survey of customer satisfaction and the company’s own brand of steam mops the best overall product.

Apple and Google have topped the list as the world’s most valuable brands for the fifth consecutive year as the technology sector continues to dominate global brand rankings.

Auckland, 1 June 2017 – Trans-Tasman technology specialist Pyrios wants to debunk the myth that brands are obliged to show up in every channel used by their customers.

Cyber attacks are now ranked as the top threat to a business’s reputation, according to research by one recruitment company which reveals that protecting a company’s data not only helps secure reputation but helps build trust with current and potential employees and other stakeholders.