Displaying items by tag: digital offerings

Independent programmatic digital out of home (DOOH) ad tech company, Hivestack, has today launched of a new research division that it says will focus on exploring in-store, programmatic media activation in the metaverse, with legendary computer vision scientist P (Padmanabhan) Anandan joined the company as a special advisor as part of the initiative.

OpenText survey highlights the critical role digital experience plays for customers post-pandemic, with more than half (54%) saying the pandemic has changed their expectations of brands’ digital offerings

New research from OpenText reveals the extent to which the pandemic has changed customers’ expectations of brands, and the increasingly important role of a streamlined digital experience post-COVID.

Mobile financial services to help customers transact instantly are seeing greater demand and rollout amongst Australian financial institutions during the pandemic, although the institutions are slow to adopt next-gen digital offerings such as fraud alerts (21%) and voice-activated fund transfers (15%), according to a new report.