Displaying items by tag: online advertising

Google has said, in a regulatory filing, that its Play Store is being targeted in an anti-trust investigation by the European Union, Reuters reports.

A new report sponsored by enterprise software giant Oracle, has revealed a deep malaise affecting almost half of Australians in the wake of the Covid 19 pandemic. The report claims that the answer to the problem might be found in introducing more humour to advertising.

The second-highest court in the European Union will deliver its verdict on 14 September on an appeal by Google against a €4.34 billion (US$4.77 billion, A$6.46 billion) fine imposed on it by the European Union in 2018 for allegedly breaching anti-trust rules relevant to Android.

Google has launched a second appeal, this time in the EU's highest court, against a fine of €2.42 billion (US$2.73 billion, A$3.79 billion) levied on it and its parent company Alphabet in 2017 for abusing its dominant market position for online general search services in 13 EU countries.

Search giant Google has taken a swing at European anti-trust regulators over a €4.34 billion (US$5.07 billion, A$6.96 billion) fine imposed on it in 2018 for allegedly breaching anti-trust rules relevant to Android, claiming the authorities had turned a blind eye to Apple, its sole rival in the smartphone space.

New Zealand regulator and competition enforcement agency The Commerce Commission has filed proceedings at the High Court in Christchurch seeking declarations that consumer loan provider Moola engaged in cartel conduct relating to online advertising on Google Ads.

Google has very cleverly got its way as far as the news media code is concerned, leading Australian politicians on and ensnaring them in a very neat trap. And the company has ensured that nobody will lose face as a result of all the threats.

The Australian competition watchdog claims Google has immense power in the local online advertising industry, and is able to favour its own related business interests while supplying ad services.

An alliance of British businesses, that is campaigning to stop Google from allegedly controlling the open Web, has asked the UK's Competition and Markets Authority to delay the release of technology by the search firm that is claimed to be able to cement its alleged dominance of online business.

The first six-monthly interim report from the Australian Competition and Consumer Commissions Digital Platform Services inquiry shows that the share of online advertising spend of Google and Facebook is increasing, with $53 of every $100 going to Google and $28 to Facebook.

Publishing behemoth News Corp Australia has called on the Australian Competition and Consumer Commission to consider the break-up of Google's local business, in order to "correct the market structure" as part of solving the issues faced by local publishers in competing in the online space.

Online advertising in Australia hit $8.8 billion in the calendar year 2018, an increase of 11.6% on the previous year, figures released by the Interactive Advertising Bureau on Tuesday show.

The Australian Competition and Consumer Commission's preliminary report from its digital platforms inquiry has taken a "near-exclusive focus on protecting certain publishers from disruption and competition" and is at odds with the competition watchdog's mandate, the Australian arm of social media behemoth Facebook claims.

Retail telecommunications is still the most complained about industry in New Zealand despite complaints levels remaining relatively flat year-on-year, according to a new consumer issues report from the competition enforcement agency, the Commerce Commission.

Brisbane-based technology start-up Citrus is claiming successive new client wins both in Australia and globally, including wine merchant Dan Murphy, since launching its online advertising platform last December.

New rules to restrict gambling advertising during live streamed sport are under consideration by the communications regulator, the Australian Communications and Media Authority, which has now opened a public consultation process on the proposed rules.

Global entertainment and film giant Walt Disney is buying the Rupert Murdoch owned 21st Century Fox business for US52.4 billion in a move which both companies say sets them up to better compete in the growing internet streaming entertainment market.

Google has denied a report that it has developed plans to share a portion of its revenue with publishers.

Under fire from publishers the world over for hogging online advertising revenue along with Facebook, Google says it is working on a way to help sell subscriptions for online news sites.

Consumers on the move with their mobile phones are now the biggest target of major brands and retailers around the globe with digital advertising spend on mobile, wearable and online devices expected to blow out to a whopping US$285 billion by 2020.