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In early 2021, the US owner of the famed Yellow Pages business, Thryv, purchased Australia's publisher of our Yellow Pages, Sensis, with both companies having gone digital long ago, with Thryv's impressive platform breathing new life into the SMB sector that will soon be enhanced even further with ThryvPay.
In early 2021, the US owner of the famed Yellow Pages business, Thryv, purchased Australia's publisher of our Yellow Pages, Sensis, with both companies having gone digital long ago, with Thryv's impressive platform breathing new life into the SMB sector that will soon be enhanced even further with ThryvPay.
Sensis, the marketing services company that publishes the online Yellow Pages and White pages directories, has been rapped over the knuckles by the competition watchdog, the ACCC, and undertaken to refund customers for not fully disclosing contract terms.
Yahoo7 is to sell advertising across the Sensis network under a new partnership between the two companies.
Sensis has added a new app to its portfolio of iPhone apps; Sock Assist, designed primarily to enable users to contact a Sensis operator for information and then to retain the information provided. (This article has been updated with details of call charges that apply to Sock Assist, in addition the fee for operator assistance)
Richard Hanscott has been appointed as Chief Executive Officer of Yell UK and will report to Yell Group Chief Executive Officer Mike Pocock
Sensis is introducing a new format for the Sydney, Melbourne, Perth, Adelaide and Brisbane White and Yellow Pages directories that, Sensis says is 15 percent smaller than the current format.
Sensis isn't ready to dump the iconic printed Yellow Pages directory, but it is expanding the ways it provides access to the underlying information. The latest development is an app specifically for the iPad and iPad 2.
Telstra has reported an 18 percent decline in Sensis' Yellow Pages print revenues as advertising moves online, but digital revenue is not growing.
Yell is throwing down a £5,000 challenge in the hunt for the best amateur videos of "amazing things" that can be done with its Yellow Pages directories.