Friday, 15 July 2016 02:09

Telstra snaps up MSC Mobility in latest acquisition Featured

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Telstra snaps up MSC Mobility in latest acquisition Image courtesy of Stuart Miles, freedigitalphotos.net/images

Telstra continues to ramp up its strategic investment and aggressive acquisition strategy, with its latest announcement that it is acquiring MSC Mobility (MSC), a leading provider of Enterprise Mobility solutions in Australia.

While the big telco has focused on the global marketplace with many of its investments, particularly in the Asia region, it has turned its attention once again to the local domestic market with its agreement to buy MSC.

Australian-based MSC has been a Telstra enterprise mobility management partner for more than a decade, delivering device management services for Telstra’s enterprise customers.

Telstra executive director global products, Michelle Bendschneider says this latest acquisition of MSC is a key step in the telco’s global enterprise and services’ (GES) focus on enterprise mobility which has been prioritised as a fundamental part of Telstra’s growth strategy.

“This acquisition is an investment capturing the fastest growing segment of the enterprise mobility market: managing the supply of apps, content and mobile services to enterprises. To achieve our growth aspirations in enterprise mobility, we need to develop our customer relationships from a holistic mobility view, rather than just what sits on their device or tablet.

“By acquiring MSC we can now work with a customer’s entire enterprise mobility experience and can manage it through one unified platform. This provides Telstra with an enhanced offering in the market and a seamless experience for our customers.

“In addition, MSC’s established processes and platform can be expanded to host and support the service in Asia, Europe and the US, which also supports our objective of growing this portfolio globally.”

Leuk Andersen, managing director, MSC, says the sale to Telstra will give the two companies “powerful capabilities in device and mobile applications management, security, IoT, machine to machine and asset tracking".

“This is a great fit for our people and we are really excited by the opportunity to be part of Telstra's strategic plan.”

MSC employs around 100 staff, mostly based in Sydney, and is a founding member of the Global Enterprise Mobility Alliance (GEMA).

The acquisition of  MSC is one of a string of businesses picked up by Telstra in recent years.

Only last month Telstra announced the acquisition of another Australian company, Readify, an application development and management services consultancy. And, it moved further into the mining industry with the purchase, also in June, of Brisbane-based mining communications technology services business, CBO Telecommunications, and the formation of a new business division, Telstra Mining Services.

Other successful acquisitions and integrations by Telstra over the past three years include O2 Networks, Bridge Point Communications and NSC.

Telstra Health has also been busy expanding, buying up Silver Chain Group technology arm EOS Technologies and investing in UK health analytics firm Dr Foster, Medibank’s Anywhere Healthcare, and iCareHealth, one of Australia’s primary providers of software solutions to the aged care sector.

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Peter Dinham

Peter Dinham - retired in 2020. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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