Displaying items by tag: customer data platform (CDP)

Twilio, the leading customer engagement platform, today shared some trends that will shape brands’ customer experience strategies in Australia in the coming year:

Chatbots are the most popular AI-powered marketing tool today, but companies recognise the opportunity to do more — and are prioritising data quality in order to get there

GUEST RESEARCH: New research from Twilio (NYSE: TWLO), the customer engagement platform that drives real-time, personalised experiences for today’s leading brands, shows that AI automation has emerged as the primary means by which businesses are looking to grow revenues and operate efficiently.

Chatbots are the most popular AI-powered marketing tool today, but companies recognise the opportunity to do more — and are prioritising data quality in order to get there

GUEST RESEARCH: New research from Twilio (NYSE: TWLO), the customer engagement platform that drives real-time, personalised experiences for today’s leading brands, shows that AI automation has emerged as the primary means by which businesses are looking to grow revenues and operate efficiently.

Twilio Segment’s unparalleled flexibility empowers developers to create world-class, differentiated customer experiences with the world’s #1 CDP

COMPANY NEWS:  Twilio Segment (NYSE:TWLO), the world’s #1 Customer Data Platform (CDP),has unveiled its Developer Toolkit, a unique set of developer tools that gives companies unprecedented flexibility to customise their customer data stack and deliver truly differentiated customer experiences using the Twilio Segment CDP. The Twilio Segment Developer Toolkit provides companies with the most powerful data collection and integration capabilities on the market.