Displaying items by tag: Measurement

GUEST INTERVIEW: Strategic plans can often be like New Year's Resolutions - well intentioned, but quickly forgotten. Cascade Strategy solves this massive pain point with an impressive platform that helps people and businesses achieve big things together by solving one of the corporate world's biggest challenges: the gap between planning and executing a strategy.

GUEST INTERVIEW: Strategic plans can often be like New Year's Resolutions - well intentioned, but quickly forgotten. Cascade Strategy solves this massive pain point with an impressive platform that helps people and businesses achieve big things together by solving one of the corporate world's biggest challenges: the gap between planning and executing a strategy.

The global body representing mobile operators, the GSMA, has launched a new online analytical tool — the Mobile Connectivity Index — to measure the ability of more than 130 countries to enable billions of their citizens to access to the Internet for the first time.

Cloud-based web survey company SurveyMonkey has released a new Mobile Feedback Software Development Kit which it says will enable developers to get dynamic 'as-it-happens' feedback data, and build better apps.

The Australian co-founder of digital audience profiling and measurement solutions provider Effective Measure, James Robertson, has returned to Australia to take up a position as the company’s Chief Revenue Officer.

Video advertising solutions provider Innovid has been selected by Atlas Solutions as its global video advertising partner.