"We've tuned this new program to emphasise our commitment to our partners as they're critical to our future," said Nozomi Networks chief revenue officer Stephen Driggers.
"The demand for Nozomi' Networks' OT and IoT security solutions has skyrocketed as networks converge and high profile cyberattacks increase in intensity. There couldn't be a better time to double down on our channel investments. The ADVantage program equips our loyal partners with resources and incentives to capitalise on that demand."
Apart from what Nozomi calls "generous profit margins" for high performing partners, the program includes increased presales support, streamlined processes for deal registration and protection, advanced training and certification, and partner-exclusive demo accounts for Vantage, Nozomi's SaaS product for OT, IoT and IT security.
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"The ADVantage partner program gives our partners greater success through higher margins, commitment and new training and development programs," said Nozomi Networks director of APJ channel sales and alliances Dung Hua.
"Working closely with our distributors, Orca Tech in Australia and Nextgen in New Zealand, we'll help partners across the region provide the right solutions to customers adjusting to new critical infrastructure security legislation, the merging worlds of OT, IoT and IT security. We continue to grow in ANZ, and this mature program will help partners grow with us."
Orca Tech general manager Craig Ashwood said "Industrial and critical infrastructure cybersecurity has never been more important here in Australia and Nozomi Networks is the trusted leader in this space.
"That's why we are thrilled to be part of the ADVantage partner program as Nozomi's Australian value added distributor, helping to drive the program with the partner community. We value our relationship with Nozomi Network and look forward to helping partners and customers build out converged OT and IoT security solutions done right."