Displaying items by tag: Sling TV

Traditional cable TV has been in the limelight for quite some time before streaming services took their place. According to Statista, the number of households with pay TV declined from 100.5 million to around 65 million within eight years (2014-2022). Unfortunately, this big of a number hasn’t risen in the past years because of the rise of both on-demand and live TV streaming services (which has been a popular option for younger individuals, by the way).

Cloud messaging and customer experience automation platform provider Pypestream has integrated with global streaming media intelligence company Conviva to jointly offer proactive digital “conversational experiences” through notifications, eliminating the need for customers to reactively call or email a call centre.

So-called Over the Top (OTT) TV providers like Netflix and Amazon Prime are expected to generate $31.6 billion by 2019, up from just under $8 billion last year, and posing an increasing competitive threat to traditional broadcasters.