Hay - which offers cloud-based mobile-first money management solutions - says it has focused its Appian development around optimising customer support, accelerating service delivery, and reducing the complexity and manual burden associated with regulatory compliance, with deployment of the Appian Low-code Automation Platform.

“Our objective at Hay is to deliver a world-class banking experience to our customers, and this requires not only a first-rate banking app, but also robust operational banking infrastructure that supports the app and covers both transactional banking and fraud,” said Jason Latham, Chief Information Officer at Hay.

“We chose the Appian platform to rapidly integrate all of our financial service workflows in one centralised digital location. Appian met our needs for speed, regulatory compliance, and flexibility to adapt our infrastructure as our business evolves.”

Appian says its platform unifies enterprise data, so customer service teams have a single and trusted view of the complete customer journey - and also automates many customer transactional workflows, “providing a fast, seamless and mobile-first experience for customers”.

“Automating the checks required to carry out new customer onboarding due diligence, Appian interfaces with Hay’s onboarding process providing a world-class customer experience. Allowing customers to securely open an account in less than five minutes, which differentiates Hay from traditional banking providers that can take days or weeks.”

“Exciting new companies like Hay are creating modern and highly adaptable banking experiences that meet growing calls from customers for personalisation and fully digital solutions,” said Luke Thomas, Regional Vice President APAC at Appian.

“Adaptability and rapid deployment are at the core of what Appian provides. We are excited to support Hay in delivering its new mobile-first money management solution to customers.”