As the APAC region is one of the fastest-growing markets for Khoros, the company now offers its Khoros Care product from AWS's Sydney data centres.

This enhances Khoros' data privacy for customers in regulated industries such as financial services, government, telecommunications, and airlines.

It also reduces the risk of centralised incidents and threats to business continuity, as well as meeting local compliance laws and regulations.

"Launching a local data hosting location in Sydney represents our long-term commitment to Australia and New Zealand, prioritising our efforts to reduce network latency, strengthen our support of protecting the data sovereignty of local customer data, and, ultimately, advance the Khoros platform experience locally," said Khoros APAC vice president Booth Fellers.

"We're excited to continue to support and invest in our Australian and New Zealand customers as they scale, grow, and transform their businesses to create customers for life."

Khoros now operates from four AWS regions: Western United States, Eastern United States, Western Europe, and APAC (Sydney).