Friday, 16 April 2021 11:56

Canva brings Instagram scheduling and design tools to one platform

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Canva is celebrating its customers' ability to design, schedule, and post content to Instagram Business accounts, plus seven other social platforms in one subscription.

 

Canva. The company bills itself as "a free online visual communications platform with a mission to empower everyone in the world to design", has delivered new features to Canva Pro users, with Canva Pro being one of its paid subscription service.

They are now able to "design, schedule in advance, and post content on Instagram, all from the product’s built-in Content Planner", and for those with Instagram Business accounts, we're told the integration "brings social media content creation and management tools together under one subscription."

Cameron Adams, Co-founder and Chief Product Officer at Canva said: “One of our company values is 'make complex things simple' and with Canva’s Content Planner, planning, creating, and scheduling social media content has never been simpler.

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“Instagram content scheduling has been one of our most requested features, so we’re thrilled to be launching this new product to our community. It’ll help them to share the right message at the right time, without having to be awake at 2am or sign up for yet another product.”

We're reminded that "Canva Pro comes with a full suite of intuitive design tools, over 100 million visual and audio assets, and thousands of customisable social templates — offering an extensive source of inspiration for social content design. Content Planner also supports Facebook, Twitter, LinkedIn, Tumblr, Weibo, Slack, and Pinterest, for multi-platform scheduling in one central hub."

Stay in Control of Social Posts with Calendar View

Canva says upcoming posts are displayed within the intuitive Calendar View to show where and when content will be shared, months in advance. Scheduled designs can be managed and edited directly within Canva, removing the need to switch between tools when making changes.

The company notes over 2.4 million designs have been scheduled with Canva Content Planner to date.

Canva’s Magic Resize tool, available to all Canva Pro users, "means existing designs can be resized almost instantly. Customers can convert an Instagram design to a Facebook banner or other format in just a few clicks. "

Canva Content Planner Product Specifications:

  • All Canva Pro features, including Content Planner, are available to Enterprise and Non-Profit customers.
  • Content Planner supports Instagram, Facebook, Twitter, LinkedIn, Tumblr, Weibo, and Pinterest.
  • The Instagram API allows each Canva Pro account to pair to one Instagram Business account, and
    publish up to 25 single images per day.
  • Customers gain unlimited access to thousands of still and animated story templates
    plus over 100+ million free images, video, audio, and graphics.
  • New Canva Pro customers are eligible for a 30-day free trial.

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Alex Zaharov-Reutt

Alex Zaharov-Reutt is iTWire's Technology Editor is one of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.

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