GUEST OPINION by Mark Weaser, Vice President, APAC, OutSystems: Customer experience (CX) has quickly become a top business priority as more of us interact and transact online. However, CX transformation initiatives are rare in the healthcare sector, despite the increasing adoption and use of virtual care visits. While you might feel satisfied with your healthcare provider in person, the industry has a prominent delivery gap. Only 34 percent of consumers feel that they get the information they need and 56 percent don’t think they get the same quality of care in virtual settings as compared to an in-person visit[1].
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