Displaying items by tag: media tablets

The multibillion dollar question in the Australia and New Zealand ICT industry is what path CIOs and IT decision-makers will take to tackle the consumerisation of IT, according to one major anlayst firm, which suggests that the implementation of bring-your-own-device (BYOD) policies is now viewed by the market as one answer to solving the dilemma.

Media tablets are more and more infiltrating the commercial world and CIOs and IT decision makers see the increased use by the corporate sector as an opportunity to address broader issues related to the workspace ecosystem including the consumerisation of IT, cloud computing, mobility and security.

Fierce competition in the media tablet market in Australia and New Zealand has seen a doubling of sales in the second quarter this year, with Android outpacing Apple's iPad over the three months. Multiple launches of Android-based devices drove the market, with more competition coming soon from Amazon Kindle Fire and other global players.

It is hardly surprising, but the gap between Apple and its iPad and the rest of the field in media tablet uptake and sales worldwide is still huge, with the global giant killer expected to finish this year with more than 50 percent marketshare and remain there until at least 2014.

A report by research analysts Gartner has downgraded the forecast of worldwide PC shipment growth 17.9% to 14.3%. That drop comes from an estimate made just a couple of months ago indicating that PC sales are suffering from the onslaught of alternate computing platforms and a lack of innovation.