Displaying items by tag: Argus

Consumers bought fitness bands and smartwatches in droves, but many of those devices have ended up in sock drawers due to a broken user experience.

Consumers enter the Smart Home journey with the expectation of creating an intelligent home that anticipates and serves their needs in a delightful, low maintenance manner – wrong.

Argus insights seems to think so. It says the number of consumers without a smartphone shrinks at a faster rate than the number of consumers without an iPhone. Or to be blunt, consumers are buying other brands over Apple.

Argus Insights has published a report that shows the iPhone 6s and 6s Plus launch was decent, but did not drive nearly as much interest as their last handset launch.

US consumer smartphone demand is plummeting despite the introduction of a number of flagship phones – Apple’s iPhone 6 and Plus and Samsung’s S6 and Edge.