The phone, which LG describes as "state-of-the-art" and "one of a kind" comes equipped with a 6-inch HD, Curved P-OLED display, “Self-Healing” coating on the rear cover and the "world's first Stack & Folding curved battery" with 3500mAh rating.

The G Flex phablet will be available at Harvey Norman from February and will be available outright and unlocked or on a contract through a variety of Optus ‘My Plans’. Additionally, during February all ‘G Flex’ handsets purchased and connected to an Optus ‘My Plan’ contract at Harvey Norman will receive a $200 Harvey Norman gift voucher.

“The ‘G Flex’ represents LG’s commitment to innovative design and breakthrough technology and we are extremely excited to launch the model in Australia exclusively with Harvey Norman” said Lambro Skropidis, General Manager Marketing for LG Electronics Australia.

“The G Flex brings together ground-breaking design with intuitive functionality and hardware, and is testament to the huge progress LG is making in the smartphone industry. The handset has been well received in other markets and we anticipate that many in Australia will also be excited by this trend setting technology. ”

“We’re thrilled to be the exclusive retailer of the LG ‘G Flex’ in Australia” said Geoff Van Der Vegt, General Manager of Technology & Entertainment at Harvey Norman.

“LG’s latest smartphone shows true innovation and we are always looking to deliver new and exciting products to our customers. We believe consumers will be truly amazed by everything the LG G Flex has to offer.”

The phone's international launch hasn't exactly gone to plan however, with a report in the Korea Times raising concerns around small bumps on the surface of the curved display, a problem that experts say should have been addressed during product development or at least acknowledged by the company when the product was released.

“LG Electronics was rather hesitant in releasing its curved-screen smartphone, as it was previously aware of some technical problems. LG should have notified consumers ahead of the product launch,” a Korea Display Industry Association said.

In a statement to the newspaper, LG acknowledged production issues with the display and advised consumers not to use excessive force when flattening the device.

“Because key components inside the G Flex such as the glass cover, OLED display, battery and frame are elastic, excessive or frequent force that flattens the device may produce bumps.

“Please don’t try to use frequent, excessive force on the device or the screen. The reason we’ve made the G Flex screen elastic is to protect the device from damage from sudden impacts such as being sat on or laid down on.”

LG provided the following specs:

Key Specifications:

Available: February 2014 (pre sales via online immediately)
Retail Partner: Exclusively with Harvey Norman
Presale Availability: Via the Harvey Norman website www.harveynorman.com.au
Pricing: RRP $999 outright and unlocked
Plans: Variety of Optus My Plans including - $60 monthly Plan with $12 per month MRO (Monthly repayment option)
Promotional offer: All purchases in February on an Optus My Plan through Harvey Norman will receive a $200 Harvey Norman gift voucher
Processor:
Operating System: Android Jelly Bean 4.2.2
Display: 6-inch HD (1280 x 720), Curved P-OLED (Real RGB)
Network: Recommended for use on the Optus Mobile Network – no compatibility with 3G networks for voice calls or date using the 850Mhz frequency band (Telstra or Vodafone)
Memory: 2GB LP DDR3 RAM / 32GB eMMc
Camera: Rear 13.0MP / Front 2.1MP
Battery: 3,500mAh (embedded)
Size: 160.5 x 81.6 x 7.9 - 8.7mm
Weight: 177g
Others: TDMB / Hi-Fi 24bit, 192kHz Playback
Colours: Titan Silver