Wednesday, 01 June 2016 03:30

VIDEO: Superstash, the first self-managed super app in Australia


A new self-managed super app has arrived to "make self-managed super simple", promising to make "self-managed super accessible to all for the first time".

A new app has launched in Australia to "give users the ability to easily establish a self-managed superannuation fund (SMSF) online, see an up-to-date view of their portfolio and its performance, and change their portfolio at any time".

Backed by investment managers Elston, billed as "well-established", and SMSF providers, Superfund Partners, the app, called Superstash, is said to "offer a unique set of features that will bring a new meaning to self-managed super".

It is claimed to be "the first of its kind in Australia", representing an exciting development in financial technology (Fintech) in the often-ignored super space.

The app is currently in beta release for iOS, with an Android app launching later this year. A video of the app is embedded below at the end of the article.

Kris Kitto, head of SMSF for Superstash, noted that the newly developed app provides a low-cost way to make self-managed super more accessible and transparent for people interested in taking control of their retirement savings.

Kitto said: “There is a lot of talk around the next generation to retire being disengaged with their super. What we see is that the industry hasn’t given them a platform to be engaged with.

“So we built one.

“Being Australia’s first automated SMSF app to combine the taxation and investment component, we wanted to ensure we streamline everything possible to make it easier for users to engage with the things that really matter.

“We handle all the paperwork and red tape, and a few weeks later a customer’s super balance is transferred and ready to be invested – from the users end it’s that simple.”

Up to four people can be members of a Superstash SMSF and the recommended minimum total balance is $200,000.

Through the app users can view their SMSF portfolio.

Rather than select individual stocks to invest in, Superstash says it "provides portfolio options – from the stable and conservative through to those that target growth".

The portfolios provide "direct access to a mix of Australian-listed shares, property trusts and exchange traded funds (ETFs)".

Portfolios are said to be "proactively managed and rebalanced using sophisticated series of processes".

Most importantly, says Superstash, it has "included a retail insurance solution so people don’t lose their insurance cover when moving to an SMSF".

Kitto added: “The goal is to streamline the SMSF process so it’s seamless.

“But also to offer a robo advice solution backed by experienced partners to guarantee investor security, trust and confidence. The investment managers backing Superstash — Elston — have significant expertise in managing SMSF investments as well as scale, managing well over $1b in individualised portfolios. In addition, Superfund Partners has significant experience when it comes to the set-up, administration and management of SMSFs.

“There’s so much attention on Fintech with numerous apps giving people better control over their finances. We’re proud to be the first to introduce Fintech to super – an area that needs the biggest boost when it comes to engagement,” Kitto concluded.

Superstash SMSF App from Superstash on Vimeo.

Subscribe to ITWIRE UPDATE Newsletter here


The much awaited iTWire Shop is now open to our readers.

Visit the iTWire Shop, a leading destination for stylish accessories, gear & gadgets, lifestyle products and everyday portable office essentials, drones, zoom lenses for smartphones, software and online training.

PLUS Big Brands include: Apple, Lenovo, LG, Samsung, Sennheiser and many more.

Products available for any country.

We hope you enjoy and find value in the much anticipated iTWire Shop.



iTWire TV offers a unique value to the Tech Sector by providing a range of video interviews, news, views and reviews, and also provides the opportunity for vendors to promote your company and your marketing messages.

We work with you to develop the message and conduct the interview or product review in a safe and collaborative way. Unlike other Tech YouTube channels, we create a story around your message and post that on the homepage of ITWire, linking to your message.

In addition, your interview post message can be displayed in up to 7 different post displays on our the site to drive traffic and readers to your video content and downloads. This can be a significant Lead Generation opportunity for your business.

We also provide 3 videos in one recording/sitting if you require so that you have a series of videos to promote to your customers. Your sales team can add your emails to sales collateral and to the footer of their sales and marketing emails.

See the latest in Tech News, Views, Interviews, Reviews, Product Promos and Events. Plus funny videos from our readers and customers.


Alex Zaharov-Reutt

Alex Zaharov-Reutt is iTWire's Technology Editor is one of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.

Share News tips for the iTWire Journalists? Your tip will be anonymous




Guest Opinion

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News