Wednesday, 09 December 2015 20:29

Uber anonymises rider and driver phone numbers for added safety


Promising to ‘constantly improve’ its safety features for ‘riders and driver-partners’, Uber is now anonymising phone numbers.

Uber says that as ‘part of our commitment to constantly improve’ its safety features for riders and driver-partners, the company says it has ‘recently introduced some new technology to enhance the way you connect and communicate with your driver, and share your trip details with friends and family.’

The headline new safety feature is ‘phone number anonymisation’.

Now, when a rider and driver contact each other regarding a trip, Uber says ‘both phone numbers will be anonymised - meaning you will no longer see each other’s contact details.’

Here are the changes Uber says ‘you can expect to see:’

  • Calling or receiving a call from a driver: their number may appear as a landline number.
  • Texting and calling a driver: the numbers may be different.
  • If you’re a regular rider: you may notice the same anonymised number used for different drivers.
  • If ‘Private Number’ is enabled on your phone: you’ll still be able to text your driver but you’ll need to disable it to be able to make calls through the app.

More safety features below, please read on.

Another feature is dubbed ’SafetyNet.’

Uber says it is ‘proud to introduce SafetyNet – an expansion of the “Share My ETA” feature.’

With SafetyNet, Uber says ‘you can now easily share your trip details - including specific route and estimated time of arrival - with up to five pre-selected friends or family, even if they don’t have the Uber app.’

Uber also launched a raft of other safety features, which you can see here, but those were from back on 16 July, 2015.

Please join our community here and become a VIP.

Subscribe to ITWIRE UPDATE Newsletter here
JOIN our iTWireTV our YouTube Community here


It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site and prominent Newsletter promotion and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinatrs and campaigns and assassistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.



iTWire TV offers a unique value to the Tech Sector by providing a range of video interviews, news, views and reviews, and also provides the opportunity for vendors to promote your company and your marketing messages.

We work with you to develop the message and conduct the interview or product review in a safe and collaborative way. Unlike other Tech YouTube channels, we create a story around your message and post that on the homepage of ITWire, linking to your message.

In addition, your interview post message can be displayed in up to 7 different post displays on our the site to drive traffic and readers to your video content and downloads. This can be a significant Lead Generation opportunity for your business.

We also provide 3 videos in one recording/sitting if you require so that you have a series of videos to promote to your customers. Your sales team can add your emails to sales collateral and to the footer of their sales and marketing emails.

See the latest in Tech News, Views, Interviews, Reviews, Product Promos and Events. Plus funny videos from our readers and customers.


Alex Zaharov-Reutt

Alex Zaharov-Reutt is iTWire's Technology Editor is one of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.

Share News tips for the iTWire Journalists? Your tip will be anonymous