Sunday, 21 May 2017 20:21

ACMA teams up with Canadian regulator in spam, telemarketing fight Featured


The Australian Communications and Media Authority and the Canadian Radio-television and Telecommunications Commission (CRTC) have joined hands to take up the fight against unwanted telemarketing and emarketing.

A new memorandum of understanding will facilitate the exchange of intelligence to assist each organisation with spam and telemarketing investigations, and improve enforcement capabilities.

“Given the use of increasingly complex and widespread transnational networks to undertake emarketing and telemarketing, international co-operation is essential to respond to unlawful practices,” said ACMA acting chairman Richard Bean.

“We look forward to expanding our work with our Canadian regulatory counterparts to take the fight to unsolicited telemarketing and emarketing operators.”

Bean said the MoU established a framework that would help both agencies to keep innovating in the battle to reduce the “threat unsolicited marketing messages can pose to the citizens of both countries”.

The non-binding agreement formalises one aspect of long-standing co-operation between the ACMA and the CRTC – the ACMA-developed Spam Intelligence Database software for reports and complaints-handling which was shared with the CRTC in 2011 to assist it in processing spam reports from Canadian citizens.

Under Australia’s Spam Act and the Do Not Call Register Act, the ACMA has functions that include liaising with regulatory and other relevant overseas bodies, like the CRTC, about co-operative arrangements for the prohibition or regulation of unsolicited telemarketing calls and unsolicited marketing faxes.

The CRTC is responsible for the enforcement of Canada’s anti-spam legislation and Unsolicited Telecommunications Rules, and the country’s legislation contains similar obligations for marketing messages and telemarketing calls as those specified in Australia’s Spam Act and the Do Not Call Register Act.

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Peter Dinham

Peter Dinham - retired in 2020. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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