Friday, 28 June 2019 10:54

Richmond FC adopts digital-first approach for employee hiring

Richmond FC staff at work on their laptops Richmond FC staff at work on their laptops

Richmond Football Club is kicking goals on and off the field with its adoption of a digital-first approach to employee hiring with the deployment of specialist onboarding and induction technology.

The inner-Melbourne AFL club says the deployment of employee onboarding software solutions from provider HROnboard has enhanced the hiring process for both the club and potential employees, and giving the club a competitive edge both on and off field.

According to Richmond FC general manager of Human Resources, Sec Maljanek, it’s critical that the HR team create an efficient process, right from the very beginning.

“In HR we need to onboard people quickly because they have critical roles to play.”

HROnboard says Richmond adopted its solution to provide a fast, paperless and “engaging approach to employee onboarding, staff transitions, induction and training”.

Malijanek told iTWire that prior to the deployment of a digital solution, the HR team did everything manually using spreadsheets and paper-based or email offers and systems when negotiating offers with potential employees.

“We are re-contracting about 150 to 200 contracts each year and now we can use a templated solution where we put in an individual’s details and the potential employees can access the information themselves online. This saves time, is more secure and is more efficient.

“We put employment offers in writing through hronboard and potential employees can go online to look at and accept the offer. It’s a one-stop shop so we can see where the contract is at in the approval process within our electronic system.

“It’s too much work to do manually, so a successful candidate can go online, access the platform and the employment offer and compete all the employment details online.”

Malijanek says that off field the club wants to be as “cutting edge and progressive” as it is onfield.

“Our competitive edge is our culture, not so much our technology but the technology has to complement the culture.”

Richmond has a subsidiary business — Aligned Leisure — and is able to use its technology platform to undertake activities including helping to manage community facilities on behalf of the local council.

“We manage community facilities such as leisure centres on behalf of local councils. This uses our strengths of running an elite sporting club to manage programs and services into communities and local schools and clubs," Malijanek said.

“There are a combined 900 Richmond and Aligned staff, many seasonal, and we have a lot of people coming and going.”

Malijanek's comments on the benefit of using technology to negotiate and contract potential employees were echoed by Kat Stevenson, the club’s People & Culture Co-ordinator.

“Induction is so crucial because we are an elite performance team. We don’t just expect that from our players on the field, we expect it from all of our employees.

“We have to model and demonstrate that from the first point of connection.”

Stevenson says the HR team’s number one priority is to create a “space of connection where everyone in the club can connect to their purpose”, and face-to-face conversations are important, but using technology to facilitate the process to then enable more meaningful interactions, is critical.

“Having a digital solution for onboarding & induction shows that being at the forefront of the industry is important to us.

“We’ve had a lot of positive feedback from new starters about how smooth the process is and it sets a standard and a tone for the whole organisation."

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Peter Dinham

Peter Dinham - retired in 2020. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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