Friday, 24 May 2013 09:59

Put it on the slate mate

By

Ever left a credit card behind at a restaurant or pub? A new Aussie smartphone app called Clipp solves that.

Clipp  is the brainchild of co-founders Greg Taylor (of the eCoffeeCard fame) and Stuart Hunter (who is also CTO). You can read Stephen Withers iTWire article here for a good overview – what it means to a user.

What I wanted to do is look at the app payment world and whether this has the potential to be a game changer – let me say that I think it does.

We all hate leaving a credit card at the bar – partially out of paranoia that it may be copied and lead to huge bills (and while most pubs, clubs, restaurants etc., are reputable sometimes the honour of an employee is less so) but partly because of an ingrained fear that “after a few” you will walk out and forget it was there.

Clipp solves that and adds a level of spending control, a level of responsibility (you can view a detailed list of drinks consumed at any time) and because it uses photo ID identification it could just save your card from being improperly used. And you can walk out without waiting at the bar to pay – convenient.

Stuart would be happy if every pub in the country adopted Clipp and frankly it is so easy to do that I suspect he will have to employ a few more sales people to cope.

Clipp is now integrated with five of the most commonly used pub Point of Sale (POS) software platforms – H&L Australia, Idealpos, Finchcorp, BePoz, Vectron and Jensen data Systems.

For a pub to use Clipp it just requires pain free activation of the feature and some back of house payment gateway changes (that Clipp do). It is funded mainly by Clipp being the credit card gateway and the money ends up in the pub’s bank exactly as it does anyway. Stuart is convinced that as Clipp grows its gateway rates will be less than any standalone pub could negotiate – aggregation is good.

Clipp also satisfies the new PCI (Payment Card Industry) security standards that technically make it illegal to hold a credit card behind the bar (more bureaucracy) as well as gaining pre-approval for the level of spend (no more rejected cards) and importantly establishing the legitimacy of the person using the card. Having been involved in PCI DSS issues before I can tell you that any solution to help comply is a blessing.

Clipp also has a loyalty program (that they fund – not the pub) that encourages users to use Clipp joints…

The future of this system should be ubiquitous – clubs, hotels, restaurants, anywhere you run a tab.

In the meantime Clipp are also working hard to make it so with the app being ported to BlackBerry (who hosted drinks to show the efficacy of this app – Thanks BB), iOS, Android and Windows Phone so they have it pretty well covered.


Subscribe to ITWIRE UPDATE Newsletter here

GRAND OPENING OF THE ITWIRE SHOP

The much awaited iTWire Shop is now open to our readers.

Visit the iTWire Shop, a leading destination for stylish accessories, gear & gadgets, lifestyle products and everyday portable office essentials, drones, zoom lenses for smartphones, software and online training.

PLUS Big Brands include: Apple, Lenovo, LG, Samsung, Sennheiser and many more.

Products available for any country.

We hope you enjoy and find value in the much anticipated iTWire Shop.

ENTER THE SHOP NOW!

INTRODUCING ITWIRE TV

iTWire TV offers a unique value to the Tech Sector by providing a range of video interviews, news, views and reviews, and also provides the opportunity for vendors to promote your company and your marketing messages.

We work with you to develop the message and conduct the interview or product review in a safe and collaborative way. Unlike other Tech YouTube channels, we create a story around your message and post that on the homepage of ITWire, linking to your message.

In addition, your interview post message can be displayed in up to 7 different post displays on our the iTWire.com site to drive traffic and readers to your video content and downloads. This can be a significant Lead Generation opportunity for your business.

We also provide 3 videos in one recording/sitting if you require so that you have a series of videos to promote to your customers. Your sales team can add your emails to sales collateral and to the footer of their sales and marketing emails.

See the latest in Tech News, Views, Interviews, Reviews, Product Promos and Events. Plus funny videos from our readers and customers.

SEE WHAT'S ON ITWIRE TV NOW!

BACK TO HOME PAGE
Ray Shaw

joomla stats

Ray Shaw ray@im.com.au  has a passion for IT ever since building his first computer in 1980. He is a qualified journalist, hosted a consumer IT based radio program on ABC radio for 10 years, has developed world leading software for the events industry and is smart enough to no longer own a retail computer store!

Share News tips for the iTWire Journalists? Your tip will be anonymous

WEBINARS ONLINE & ON-DEMAND

GUEST ARTICLES

VENDOR NEWS

Guest Opinion

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News

Comments