Thursday, 05 August 2021 07:01

Versa recruits client and design leaders


Conversational digital transformation agency Versa has hired Vanessa Tout as global head of client partnerships and growth, and Michael Oso-Hughes as design director.

"We're excited to have two amazing talents of the quality of Vanessa and Michael join us to take on these incredibly important roles. Vanessa is one of the best in the business, with loads of experience leading digital transformation engagements at scale and galvanising cross-functional teams to deliver exceptional results. That combination makes her the ideal fit to drive our client engagement and partnerships as we grow our business locally and globally," said Versa CEO Kath Blackham.

"Michael has already made a big impact in a short amount of time, both through his work and his infectious personality and passion for his craft that makes everyone around him better too. He's an incredible thinker, brilliant creative with an ideal skill set including conversational AI and voice that made his appointment an extremely easy decision for us."

Vanessa Tout joins the company from Isobar, where she most recently worked as a client partner.


She previously worked at Digitas UK in various roles culminating in client director, at Engage Group as senior account manager, and at Tannissan Mae and Acumen Republic in account management roles.

Tout holds a BA in American studies and communications, and an LLB in media and international law from the University of Canterbury (New Zealand).

"I'm thrilled to join Versa to drive the next phase of growth in conversational AI, contact centre automation and voice technology at a time when meaningful dialogue between brands and people has never been more important. As organisations grapple with the need to deliver more personalised experiences while generating operational efficiencies, Versa is uniquely positioned to help clients make sense of this emerging technology to deliver simpler, smarter and more valuable customer experiences," said Tout.

"I'm also proud to be working for a company that is pioneering flexible working practices and fostering a progressive, diverse and motivated culture."

Oso-Hughes has extensive experience in creative director and art director roles, having worked for Isobar, Soap Creative, The Monkeys, DDB Sydney and Key Media.

During the last two years he has been working as a contract creative director with clients including Samsung, Unilever, Heinz and Golden Circile.

Oso-Hughes holds an honours degree in politics and history from the University of Salford (UK), and multiple industry certifications.

"It's an honour to join the Versa team of thinkers, problem solvers and creators working at the cutting edge of conversational AI globally. I'm already blown away by the calibre of work we're delivering. It's going to be an exciting and rewarding experience to build upon such innovative foundations," he said.

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Stephen Withers

Stephen Withers is one of Australia¹s most experienced IT journalists, having begun his career in the days of 8-bit 'microcomputers'. He covers the gamut from gadgets to enterprise systems. In previous lives he has been an academic, a systems programmer, an IT support manager, and an online services manager. Stephen holds an honours degree in Management Sciences and a PhD in Industrial and Business Studies.

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