Tuesday, 05 January 2021 21:35

Samsung Electronics's new President and CEO for Southeast Asia & Oceania: Sangho Jo

By
Mr. Sangho Jo, President and CEO of Southeast Asia & Oceania Mr. Sangho Jo, President and CEO of Southeast Asia & Oceania

Billed as a "Samsung veteran with over three decades of experience", Sangho Jo most recently led Samsung Electronics Europe and returns to the Southeast Asia & Oceania region.

Samsung has announced the appointment of Mr. Sangho Jo as President and CEO of Southeast Asia & Oceania.

The company says he is "a proven Samsung leader with over three decades of experience across business groups and geographies", and believes Jo "will steer the strategic growth directions of Samsung Electronics in Southeast Asia & Oceania".

Southeast Asia is one of the world's most dynamic regions, and along with China, is what is expected to power the 21st century as the Asian century, so it's no surprise to see Samsung Electronics state that Southeast Asia - along with the Oceania region - as "integral" to its long-term growth plans.

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Indeed, Samsung states "the region [is] poised to sustain its rapid economic growth into the next decade, built on the digital ambitions of its cities, industries and communities", with the company expecting Jo to "guide the business towards cementing its industry leadership and seizing long-term growth opportunities in this region by forging partnerships, creating operational excellence, and ultimately, building brand trust amongst consumers and enterprises".

Jo was most recently appointed President and CEO for Samsung Electronics in Europe, where we're told he "led the business to achieve sustainable commercial growth and brand favourability in 2020".

In the past decade, Jo has served as President in the following markets: Samsung Electronics Germany (2019), United Kingdom (2015 – 2017), Sweden (2012 – 2014), Austria (2011), Baltic countries (2009 – 2010), and also served as Head of Visual Display business for Samsung Europe based in South Korea (2017 – 2018).

As noted above, this is a return to the Southeast Asia & Oceania region for Jo, who "worked in Samsung Electronics Singapore (1997), Vietnam (1998 – 2000) and Malaysia (2007 – 2008)".

Jo said: “I am pleased to return to Southeast Asia and Oceania, and lead one of the vibrant leading hubs for Samsung Electronics globally. I look forward to strengthening the strong relationships we have built with our partners and customers here and explore exciting new consumer and commercial partnerships, steering Samsung into the next stage of growth in the region.”

“In an era defined by rapid digital disruptions, we are committed to empowering the digital ambitions of nations, industries and communities in Southeast Asia and Oceania, and to help fulfil the potential of the people here through next-generation technologies,” he added.


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Alex Zaharov-Reutt

Alex Zaharov-Reutt is iTWire's Technology Editor is one of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.

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