Tuesday, 07 June 2016 10:52

MNF Group imports BT exec to head products division

MNF Group Head of Products, Lee Atkinson MNF Group Head of Products, Lee Atkinson

Telecommunications and network provider MNF Group — owner of telco retailers MyNetFone, Connexus, CallStream, PennyTel and The Buzz  has appointed a former executive from UK telco giant BT to a newly created role of head of products.

Lee Atkinson joins MNF Group from BT where he was director of customer operations for the past two years. He was previously head of services at Olive Communications UK, head of services at Wish Communications and held various management positions at Vodafone and Forensic Telecommunications Services.

Atkinson said: “Advances in technology and the consequent shift in consumer behaviour means the communications sector is seeing a convergence of voice and data services.  There is tremendous opportunity to drive forward unified communications products and services within the Australian market and I’m looking forward to driving MNF Group’s strategic growth into this area in particular.

“MNF Group has a proven track record of being a true innovator since it was founded 12 years ago. Innovation is front and centre of everything they do and so the opportunity to lead and expand their product team was too good an opportunity to miss.”

Atkinson will report to MNF Group CCO, Jon Cleaver.

Cleaver says Atkinson has a remit to further accelerate MNF Group’s rollout of “innovative products and services across its wholesale and retail portfolio and to ensure the company is well-positioned to develop the communications products of the future”.

“Lee brings a wealth of high-level experience from his roles in some of the largest telcos in the world and I’m delighted we were able to convince him to relocate to Australia to lead our product strategy across our entire brand portfolio.

“He will be pivotal in ensuring that MNF Group continues to be at the forefront of Australian telco innovation and that we consistently identify and offer our expanding consumer base the most value-add and up-to-date telco products and services available in Australia today.”

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Peter Dinham - an iTWire treasure is a mentor and coach who volunteers also a writer and much valued founding partner of iTWire. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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