"Appointing Nick as partner manager further reinforces our focus on regional channel organisational growth to enhance our position as a leader in enabling enterprises to easily unify, integrate, analyse, and share their data," said Snowflake APAC vice president of sales Peter O'Connor.
"At the same time, his appointment reflects our strategy to add specific domain experts and industry technology leaders to ensure that we are anticipating every technology advantage to help our partners create winning customers relationships through delivering critical workloads, including data engineering, data warehousing, data lakes, data science, data sharing, and building and operating data applications.
"We expect Nick's extensive experience to be pivotal as we continue to scale strategic partnerships from both a go-to-market and customer success perspective."
Laidler joins Snowflake with more than 12 years of IT industry sales, business development, and channel development experience.
He most recently served as ANZ channel manager at Rubrik, and previously worked in sales, business development and partner management at Nimble Storage, Cohesity, Hewlett Packard Enterprise, Avnet Technology Solutions, and ITX Group.
Laidler holds an advanced diploma in marketing from Chisholm Institute, as well as multiple industry certifications.