"I am delighted to be able to welcome Lynette Clunies-Ross back to SAS ANZ in this new role. She is a proven transformation leader and a consistent results-driven achiever," said SAS Asia Pacific senior vice president Andy Zook.
"She brings a wealth of experience in the creation and delivery of analytically-driven decision making that will underpin the next wave of digital transformation."
Clunies-Ross was chief operating officer of SAS ANZ before leaving the company in 2017.
She rejoined SAS in 2019 as Asia Pacific chief of staff after working for Citrix as APJ regional vice president and COO, and at Oracle as vice president of Asia Pacific strategy and operations.
Earlier in her career she spent more than 20 years with IBM, culminating in five years as the director of the company's Deal Hub in Shanghai.
Clunies-Ross holds a bachelor of business from Charles Darwin University and a graduate diploma from the Australian Institute of Company Directors.
"I am thrilled to re-join SAS as the region vice president in Australia and New Zealand, passionate about SAS' mission to make it easier for more people to use powerful analytics every day, and to inspire bold new discoveries that drive progress," said Clunies-Ross.
"As we move into 2021, our focus is supporting organisations with their cloud-based digital transformations, as well as continuing to bolster our academic outreach program where we connect corporates with academia and learning resources to help democratise and educate executives on AI and analytics technology. As the lifeblood of businesses, it's important in-house teams are deepening their knowledge of innovative analytics software and services, so they can work with their IT partners to fully maximise their data."