The Australian and The Guardian — the latter the newspaper that has taken away a goodly portion of the Fairfax readership — accorded the news the weight it deserved. The News Corp publication had three yarns up by 11.30am and The Guardian accorded it live coverage.
Fairfax? The Age did not even bother to make the story the lead on its website. The Sydney Morning Herald did, but there was just that one, lone story sitting there. And both publications had the same story.
Looking forward to the new Nine/Fairfax lineup:— Possum Comitatus (@Pollytics) 25 July 2018
60 Minutes of private school gossip
Australia Property Ninja Warriors
Survivor Marrickville - where hard working white people battle against imaginary Chinese auction bidders
After more than 175 years, the name Fairfax will disappear from the Australian media scene by the end of the year, with the combined company being known as Nine.
Fairfax chief executive Greg Hywood had a last mealy-mouthed stab at making rotten apples sound like heavenly manna, saying that there would be "plenty of Fairfax Media DNA in the merged company and the board".
Yeah, sure. Are they going to have a skin graft from Hywood sitting on the board table?
For years, the Fairfax management has shown that it has no clue about running an online business. It has made lots of nice noises, but has had just one strategy: cutting costs in the form of senior journalists and sub-editors.
Tragedy of Nine/Fairfax is that the visionary Fairfax management won't be going to Nine ... guess that's the synergies in the deal https://t.co/xDbPgEB20C— Michael West (@MichaelWestBiz) 26 July 2018
No company would allow a person of Michelle Grattan's reputation to leave. Nor someone with the skills of Patrick Smithers, a man who is probably the best chief sub-editor I have ever encountered.
Lots of other talented staff, like the legendary cartoonist John Spooner, were made redundant. There are numerous others, too many to name.
In their place, came people who were prepared to work for less. That was the only consideration as the management kept healthy bonuses for itself and treated those who actually produced the papers like disposable nappies.
Another Hywood statement needs to be dissected: "Over the last eight years, Fairfax Media has gone from being at the mercy of the non-stop global media revolution to being best of its breed. And that is why Nine wants to merge their business with ours."
2019 programming unveiled.— Bernard Zuel (@BernardZuel) 25 July 2018
Hey Hey It's Saturday's Age.
Merged At First Sight
Two And A Half Men And A Token Woman
Kate McClymont - Australian Ninja Warrior
Millionaire Hot Seat In A Maserati
Embarrassing Bodies Of Print Journalists#fairfax
If Nine was the Desperately Seeking Susan in this marriage, then why has the Fairfax name been discontinued? That Hywood, even at the end of the story, is unable to speak the unvarnished truth tells one more about the fall of Fairfax than anything else.
Every year, journalists and sub-editors at Fairfax have been holding their breath around March-April, wondering when the news of the inevitable staff cuts would come. This time, the cuts will probably come later in the year, as the so-called "efficiencies" of the "merger" are effected.
That means quite a few staff will be shown the door again.
It will not be a loss for Hywood. He will have enough and more on which to retire in style.