According to US site Digital Trends the talks began four or five weeks ago, although WhatsApp is “playing hardbal” and jockeying for a higher acquisition price", which is in the ballpark of US$1 billion right now.
The report also speculated that Google Babel, a codename for an upcoming Google messaging service, will combine Google’s disparate communication services under one roof, potentially including WhatsApp.
Clearly any buyout from Google would have huge implications for the sector.
Even Google Product Manager Nikhyl Singhal confessed to GigaOM in June of last year that “We have done an incredibly poor job of servicing our users here," in reference to its messaging offering, currently serviced by products like WhatsApp and Viber.
Watch this space.