Tuesday, 15 October 2019 10:29

Road safety concerns prompt Deliveroo Rider Advisory Panel


Online food delivery service Deliveroo has established a rider advisory panel in response to road safety concerns by many of its 8,000 riders across its Australia-wide network.

Deliveroo says the Rider Advisory Panel is designed to raise awareness of the safety issues riders face on the road and inform how it can better address safety concerns.

In a recent survey, 41% of Deliveroo riders highlighted safety as one of their top concerns, citing better knowledge of delivery routes and road safety as their top two safety concerns.

The advisory panel consists of 10 riders selected from across Australia who will connect regularly via monthly video conferences and an annual face-to-face workshop in Melbourne.

The riders on the panel will use their experience riding with the company to discuss and propose new safety initiatives directly to senior Deliveroo staff.

The feedback will be considered by Deliveroo and could then form part of the company’s approach to rider safety - or could form a platform for Deliveroo to advocate to industry and government for improved road safety on behalf of riders.

Jodi Ingham, Head of Operations at Deliveroo Australia said: “It goes without saying that being safe on the road matters to our riders and matters to us. When we’re speaking with our riders, they are telling us about road quality and access to cycling infrastructure among many other safety issues. That is why we are taking action by working with riders from across Australia to understand what safety concerns matter to them the most and how we can address these directly or advocate to those who can make a difference”.

“Riders want to be more involved in initiatives that Deliveroo is working on and areas that directly impact them. This is about creating a platform that enables riders to have independent representation and a voice on an issue that is absolutely paramount to both Deliveroo and Deliveroo riders.”

Deliveroo says that during the application phase for the panel key safety concerns that were raised by riders included cycling-friendly infrastructure, access to bike repair and advice on safety equipment, adequate street lighting at night, road safety awareness education for riders, and a reporting system for riders who witness accidents or hazards on the road.

Deliveroo will consider how it can address these issues and others raised by the Panel through its App, directly with riders, or through partner organisations like the Amy Gillett Foundation.

Sheeraz Mohd who rides in Perth while completing a PhD in cancer research at Curtin Health Innovation Research Institute is one of the ten riders on the Panel. He said: “Riding with Deliveroo gives me amazing flexibility to work whenever I want and for however long I need. There are so many benefits, but safety is the most fundamental aspect of this type of work and there are definitely things that can be done to make riding safer”.

Members of the Deliveroo rider advisory panel are:

1. Harshit Ahluwalia, from Sydney, rider since April 2019
2. Goutham Eede, from Melbourne - rider since December 2018
3. Prashanth Suryapalli, from Melbourne - rider since November 2017
4. Mario da Silva Jnr, from Sydney - rider since April 2019
5. Sheeraz Mohd, from Perth - rider since August 2017
6. Juan Carlos Guana Delgado, from Melbourne - rider since August 2017
7. Calum Brayne, from Sydney, rider since October 2017
8. Saadullah Kalwar, from Wollongong, rider since August 2018
9. Samuel Santos Costa, from Brisbane - rider since June 2018
10. Ave Fauzisar, from Canberra - rider since May 2018


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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).



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