Thursday, 17 May 2018 12:22

Qualtrics, IBM team up in strategic partnership

By

Customer experience solutions vendor Qualtrics has forged a strategic partnership with IBM, which it says is aimed at transforming the employee experience.

Qualtrics says it is partnering with IBM to transition clients using IBM Kenexa Employee Voice, Survey Advantage, and Survey Enterprise solutions to the Qualtrics Experience Management Platform “which transforms employees into ambassadors, customers into fanatics, brands into religions, and products into obsessions”.

Through the partnership, IBM Kenexa World Norms benchmarks will be running on the Qualtrics XM Platform. The World Norms benchmarks are an industry standard knowledge dataset that consolidates 900 survey projects with more than 20 million respondents across 217 countries in more than 120 languages.

“The combination of IBM’s talent management portfolio, datasets, and IBM Watson, with Qualtrics’ leading XM Platform, will offer clients a winning combination unlike anything ever seen in the employee experience marketplace,” said John Torrey, chief corporate development officer at Qualtrics.

“This partnership will accelerate the innovation curve in employee experience as both organisations apply their technology and expertise to help tackle major issues of today’s experience economy.”

“We are excited to enter into a partnership with Qualtrics to continue to accelerate the pace of innovation for IBM Kenexa clients’ talent management programs,” said Bob Schultz, general manager of IBM Watson Talent and Collaboration Solutions.

“With this new relationship, our customers will experience the Qualtrics XM Platform coupled with IBM Watson to help their teams improve the over-arching employee experience at their companies.”


Please join our community here and become a VIP.

Subscribe to ITWIRE UPDATE Newsletter here
JOIN our iTWireTV our YouTube Community here
BACK TO LATEST NEWS here

PROMOTE YOUR WEBINAR ON ITWIRE

It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://itwire.com/itwire-update.html and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV https://www.youtube.com/c/iTWireTV/videos which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinatrs and campaigns and assassistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.

MORE INFO HERE!

INTRODUCING ITWIRE TV

iTWire TV offers a unique value to the Tech Sector by providing a range of video interviews, news, views and reviews, and also provides the opportunity for vendors to promote your company and your marketing messages.

We work with you to develop the message and conduct the interview or product review in a safe and collaborative way. Unlike other Tech YouTube channels, we create a story around your message and post that on the homepage of ITWire, linking to your message.

In addition, your interview post message can be displayed in up to 7 different post displays on our the iTWire.com site to drive traffic and readers to your video content and downloads. This can be a significant Lead Generation opportunity for your business.

We also provide 3 videos in one recording/sitting if you require so that you have a series of videos to promote to your customers. Your sales team can add your emails to sales collateral and to the footer of their sales and marketing emails.

See the latest in Tech News, Views, Interviews, Reviews, Product Promos and Events. Plus funny videos from our readers and customers.

SEE WHAT'S ON ITWIRE TV NOW!

BACK TO HOME PAGE
Peter Dinham

Peter Dinham - retired in 2020. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

Share News tips for the iTWire Journalists? Your tip will be anonymous

VENDOR NEWS