Friday, 27 March 2020 01:09

Coronavirus will cause US$42 billion revenue gap in consumer device shipments: analyst

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The coronavirus outbreak could cause around a US$42 billion revenue gap over the next 9 months for smart device vendors, according to a new global report.

Research by Juniper Research, with an examination of a number of key device verticals including smartphones, tablets, consumer robotics, smart speakers and smart wearables, forecasts a reduction in output of over 80 million devices over the next 9 months.

And according to the research, delays to the delivery of components, such as batteries, processors, and displays, will each have the potential to disrupt production rates from device vendors - including Apple, Samsung, Amazon, Xiaomi and Huawei, it says must all ensure that any gaps in their supply chains are closed in order to meet the demand for their devices.

The advisory note also forecasts that smartphones will comprise the majority of this device shortfall over the next 9 months, accounting for over 85% of missed shipments, and anticipates that the virus may also cause longer term issues, including the development of new devices.

Additionally, it notes that the financial uncertainty from the impact of the virus means that demand will be lower, leaving device vendors unable to completely recover lost device sales.

The research urged device vendors to diversify their component supplier bases, arguing that doing so will enable them to ensure that future gaps in the supply chain are filled.

“Just-in-time manufacturing has been a weak link in the resilience of device vendor supply chains,” according to Juniper.

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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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