Wednesday, 23 November 2022 20:07

Vertiv appoints Vai Le as associate channel director for ANZ

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Digital infrastructure and continuity solutions provider Vertiv has appointed Vai Le as associate channel director for Australia and New Zealand.

In this new role, he will build existing alliances and raise awareness across the ANZ channel ecosystem, heading strategic direction across Vertiv’s IT, mechanical, and electrical and distribution divisions.

Vertiv sees Le more than capable for this role. Serving the ANZ technology channel for more than 20 years, Le has a proven ability establishing growth opportunities with reseller partners and alliance partners and working cross-functionally across organisations to reduce departmental silos and promote channel confidence.

Le holds numerous accomplishments. He joins Vertiv ANZ from Emersion Systems where he led the billing automation platform’s go-to-market channel strategy across the Asia Pacific region.

Prior to Emersion Systems, Le rebuilt Asus’ channel business and established the company’s first telecoms partnership with Singtel and Optus, distributing entertainment devices to Australian and Singaporean households.

“Beyond the explosion in consumer IoT devices, Australia and New Zealand’s growing demand for computing power also resides with the business world’s investment in data-driven decision-making and automation,” said Le.

“As quicker data distribution and lower latency demands intensify, cloud-first strategies are shifting course and companies are looking for processing power at the edge. Vertiv’s secure and reliable IT infrastructure, combined with the expertise and on-the-ground support of our partners, makes faster processing—where the action occurs—not only a possibility, but a success.”

Le’s appointment comes following the launch of the Vertiv SmartCabinet 2M, a self-contained micro data centre.

To simplify how partners procure the new SmartCabinet 2M and other Vertiv products and services for their customers, Vertiv ANZ has recently streamlined its distribution arrangement to work exclusively with three distributor partners, including Ingram Micro for the IT channel in Australia and New Zealand, and Orion Distributors in Australia and Dove Electronics in New Zealand for the Mechanical and Electrical channel.

Le will lead the continued modernisation of Vertiv’s partner programme, working closely with ANZ sales director for product and service LuLu Shiraz.

“With passion for continuous organisational improvement and desire to establish the channel as the motorway for better customer experience, Le will be a valued member of our leadership team, and a catalyst in strengthening relationships with reseller partners and advancing vendor alliances for a modern channel,” said Shiraz.

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Kenn Anthony Mendoza

Kenn Anthony Mendoza is the newest member of the iTWire team. Kenn is also a contributing writer for South China Morning Post Style, and has written stories on Korean entertainment, Asian and European royalty, Millionaires and Billionaires, and LGBTQIA+ issues. He has been published in Philippine newspapers, magazines, and online sites: Tatler PhilippinesManila BulletinCNN Philippines LifePhilippine StarManila Times, and The Daily Tribune. Kenn now covers all aspects of technology news for iTWire.com.

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