"Asia-Pacific is a key focus market for our company, and we know her addition is a perfect match for our innovative goals in the region. As head of product and design, Yishan will build success for our customers through dynamic experiences with a client-centric approach."
Lam brings more than 15 years of experience to SoftServe.
She joins the company from McKinsey & Company, where she worked as a design director.
Lam previously worked as lead designer at GovTech Singapore, and design team lead at Ideo,
She Lam holds a BA in English from Brandeis University (US).
"I'm excited to collaborate with our partners to build and launch stellar-designed experiences and new value propositions that serve unmet customer needs," said Lam.
"My goal is to help bolster SoftServe's presence in the Asian-Pacific market by crafting bold, efficient solutions for our clients."