Monday, 15 August 2022 14:20

LeadSquared picks Melbourne for regional office


India-based sales and marketing automation specialist LeadSquared is opening an office in Melbourne to serve the Oceania market and to become its global centre of go-to-market training.

"We are excited to be expanding into Australia and New Zealand with great support from the Victorian Government," said LeadSquared APAC senior vice president Raghvendra Tripathi.

"As we expand internationally, Melbourne's innovation culture, technology infrastructure, and talent will play a key role in supporting our efforts, not just from a market expansion perspective in the Oceania and APAC region, but also in leading our go-to-market training efforts globally."

"Our foray into Oceania through Australia is a beginning of great happenings for our clients in the region, and as we partner with the community, we also hope to take our learnings to other teams and customers globally," said LeadSquared vice president and Oceania regional head Roheet Tauro.

Victoria's Treasurer and Minister for Economic Development Tim Pallas said "The arrival of LeadSquared shows that Victoria is an attractive investment destination for companies looking to expand and grow in the Oceania and APAC region.

"This is a boost to Victoria's position as one of the leaders in the tech sector, as it builds on our tech capabilities, expands the ecosystem, and supports companies on their end-to-end sales and marketing journeys."

In related news, LeadSquared recently became a strategic partner of Australia's EduGrowth education technology and innovation industry hub.

"LeadSquared is proud to partner with EduGrowth to accelerate student engagement and learner outcomes across the entire Australian and APAC EdTech space," said LeadSquared senior vice president and head of Asia Raghvendra Tripathi.

EduGrowth said "We look forward to working with the LeadSquared regional leadership team and the global executives to accelerate the Australian EdTech ecosystem."

LeadSquared recently raised $220 million in its series C round, giving it a valuation of more than $1.3 billion.

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Stephen Withers

Stephen Withers is one of Australia¹s most experienced IT journalists, having begun his career in the days of 8-bit 'microcomputers'. He covers the gamut from gadgets to enterprise systems. In previous lives he has been an academic, a systems programmer, an IT support manager, and an online services manager. Stephen holds an honours degree in Management Sciences and a PhD in Industrial and Business Studies.

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