Category Sponsorship Banner Left

Category Sponsorship Banner Right

Home Page Skin 160x1200 Contractor

Category Sponsorship Banner Middle

Tuesday, 27 April 2021 00:01

Deloitte acquires Soda Strategic

By
Deloitte Australia managing partner for consulting Ellen Derrick and Soda Strategic founder and CEO (and soon to be Deloitte Digital partner) Angelo Paonne Deloitte Australia managing partner for consulting Ellen Derrick and Soda Strategic founder and CEO (and soon to be Deloitte Digital partner) Angelo Paonne

Professional services firm Deloitte is acquiring Soda Strategic in order to strengthen the firm's Salesforce capability.

Soda Strategic was founded in 2016 in Canberra by CEO Angelo Paonne. It is a Salesforce partner, known for its innovative use of Salesforce Community Cloud.

The company has clients in the government, health, and not-for-profit sectors, and claims expertise in digital strategy and consulting, experience design, mobile and web development, integration and customisation services, marketing automation, and managed services.

Soda Strategic's 30 people will formally join the Deloitte Digital team on 1 May 2021. Most will be based in Canberra, with some in Melbourne.

Paonne will become a Deloitte Digital partner.

Deloitte Australia CEO Adam Powick said "We are very excited to welcome Angelo and the Soda Strategic team to Deloitte. The digital agenda is a front and centre issue for our clients, and indeed the nation, and we are committed to building the strongest and most innovative digital transformation practice in the market.

"The addition of the Soda Strategic team reinforces our commitment to our Salesforce alliance and strengthens our ability to deliver great digital customer experiences for our clients."

Deloitte Australia managing partner for consulting Ellen Derrick said "Deloitte is already a market leader across the Salesforce ecosystem, and the Soda team will complement our existing capabilities.

"They are highly experienced in leading transformative technology projects for a range of clients across government, health, and not-for-profit sectors, and will add to our focus on delivering end-to-end Salesforce advisory and implementation projects for our clients.

Deloitte Digital national lead partner for marketing, commerce and digital experience Esan Tabrizi said "I am particularly pleased to have Angelo and many of the team joining me in Canberra, my hometown.

"There are real opportunities for organisations to improve their customer interactions and achieve enterprise-wide transformation focused on digital experience. Soda Strategic delivers user-friendly systems that encourage new levels of performance, leverage automation and improve data integrity.

"The addition of the team will also further strengthen our existing relationships and broaden our delivery set with Mulesoft."

Paonne said "I established Soda with the view that creativity and technology can solve human problems and deliver business results.

"We are currently seeing increasing demand for CRM and CX strategy and implementation services, driven by the rapid growth of online customers, and the appetite in both public and private sector for transformative solutions that improve the customer digital experience.

"Our team are leaders in creative technology solutions. Joining Deloitte will allow us to take our offerings to the next level. It's an exciting time for our people."

Terms of the transaction were not disclosed.

Read 2348 times

Please join our community here and become a VIP.

Subscribe to ITWIRE UPDATE Newsletter here
JOIN our iTWireTV our YouTube Community here
BACK TO LATEST NEWS here




GET READY FOR XCONF AUSTRALIA 2022

Thoughtworks presents XConf Australia, back in-person in three cities, bringing together people who care deeply about software and its impact on the world.

In its fifth year, XConf is our annual technology event created by technologists for technologists.

Participate in a robust agenda of talks as local thought leaders and Thoughtworks technologists share first-hand experiences and exchange new ways to empower teams, deliver quality software and drive innovation for responsible tech.

Explore how at Thoughtworks, we are making tech better, together.

Tickets are now available and all proceeds will be donated to Indigitek, a not-for-profit organisation that aims to create technology employment pathways for First Nations Peoples.


Click the button below to register and get your ticket for the Melbourne, Sydney or Brisbane event

GET YOUR TICKET!

PROMOTE YOUR WEBINAR ON ITWIRE

It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://itwire.com/itwire-update.html and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV https://www.youtube.com/c/iTWireTV/videos which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinars and campaigns and assistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.

MORE INFO HERE!

BACK TO HOME PAGE
Stephen Withers

Stephen Withers is one of Australia¹s most experienced IT journalists, having begun his career in the days of 8-bit 'microcomputers'. He covers the gamut from gadgets to enterprise systems. In previous lives he has been an academic, a systems programmer, an IT support manager, and an online services manager. Stephen holds an honours degree in Management Sciences and a PhD in Industrial and Business Studies.

Share News tips for the iTWire Journalists? Your tip will be anonymous

WEBINARS ONLINE & ON-DEMAND

GUEST ARTICLES

VENDOR NEWS

Guest Opinion

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News

Comments