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TomTom touches us all

TomTom can tell us something that we probably don’t want to know – how much body fat and how much lean muscle we have. For some, it is not a pretty sight.

TomTom Touch bosdy fatWe all associate TomTom with GPS and mapping devices, but its Sports Division has been making sports and fitness wearables since 2011. Today it launched a clever wearable fitness band, TomTom Touch that not only tracks steps, sleep, and exercise but measures body fat/muscle composition as well.

Body composition gives you a good understanding of your fitness level and how it’s changing over time. Until now, this metric has been available with dedicated scales or expensive technology. TomTom Touch now makes it more accessible to a broader audience.

Chris Kearney, vice-president APAC, TomTom Consumer, said, “We’re excited to give people fitness information they can really use with TomTom Touch. We all know that weight doesn’t tell the whole story. Two people with the same weight can have completely different levels of muscle and fat in their body. TomTom Touch gives more clarity by tracking body composition, so you can really tell whether your efforts are having any effect.”

The Touch is designed to be worn 24x7, its IPX7 water/dust resistant, and with an OLED touch screen, should last five days between charges. It tracks steps, sleep, all day heart-rate, calories burned and has a sports mode for running, cycling or a gym workout. It has some smartphone notifications.

TomTom MySportsVia the TomTom MySports companion app (the Web, iOS or Android smartphone) users can view stats, graphs, progress, and share achievements with friends.

It’s a very sleek and slim band style and is available in a range of colourful interchangeable straps. It costs $219 from the TomTom store.

iTWire has received a review unit and should have a preliminary review in a couple of weeks.

TomTom AdventurerTomTom also previewed the new Adventurer for the all-day enthusiast.

It adds functionality to its existing Spark unit by adding trail run, (snowboard and skiing) and a range of route exploration tools that measure total distance traversed up and down hills – not just the GPS distance.

It has been built for 24-hour battery life even with GPS in trail mode.

 

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Ray Shaw

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Ray Shaw ray@im.com.au  has a passion for IT ever since building his first computer in 1980. He is a qualified journalist, hosted a consumer IT based radio program on ABC radio for 10 years, has developed world leading software for the events industry and is smart enough to no longer own a retail computer store!

 

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