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Wednesday, 24 November 2021 22:12

Mixed media printing: exploring the many artistic advantages of sublimation printers

By Guest Writer

GUEST OPINION: When it comes to printers many people immediately think of the generic functionality of a printer, placing ink on paper. However, there is so much more to this beautiful technology, with sublimation printers changing the game for any print enthusiast. Gone are the days of only printing words on paper or images on paper. Sublimation printers allow you control and choice when it comes to your printing needs. There are many advantages to sublimation printers so let’s discuss them.

Choice

When it comes to sublimation printers one of the biggest advantages is choice. A sublimation printer means you get to choose the material you are printing on. No longer is only paper an option, with more rigid printing surfaces now a distinct possibility. Items like mugs, plates or clocks are all now options for any printing job with a sublimation printer. This choice allows you to think thoughtfully about the outcome you’re trying to achieve or the best solution to a printing challenge, rather than settling for something else.

It’s simple 

What seems like a complicated process, is actually the exact opposite. In terms of the time it takes to learn how to use a sublimation printer, it’s quite minimal. This short learning curve means going from a relative novice to an expert a lot faster than many other technologies in the printing space. This fast learning process means you can improve your printing in less time and allows for greater exploration of what is possible for sublimation printer technology.

Colours are endless

There is literally an unlimited number of colour combinations to explore with sublimation printers. With four CMYK colour inks, the world is your colourful oyster when it comes to designing the colour of a print. This creative license is a wonderful advantage, especially if you are looking for a unique print that no one else will have. The only challenge will be deciding which colours not to use in your designs now, so we encourage some colour exploration!

Made of stronger stuff 

Printing onto paper has its challenges, especially when it comes to the ink adhering to the paper. With sublimation printing, once the design is integrated, it looks as though it was always there. Scratching or fading are problems a paper print has that a sublimated print won’t have. This is what makes sublimation printers so attractive for keepsake items like clocks, plates and mugs.

It’s quick

Sublimation printers have the capability to take the design, including in that unique colour and still deliver very quickly. With the relative ease of learning the technique and the design taking on an identity of its own, it’s only natural you want fast. Sublimation printers are much quicker than their predecessors, with some items even available the same day as your order. The quicker you get up to speed with using one of these printers, the sooner you can pump out products in big volumes. 

Units cost the same

When it comes to printing or sourcing many items, it’s common for the more you order, the cheaper it’ll be. One of the great advantages of sublimation printers is the low and predictable cost of units. It doesn’t matter how much or many of something you print, the unit price remains the same. Whether it’s one print or 1,000 prints the overall cost per unit will remain the same. 

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Sublimation printers are one the best ways to create unique and potentially even one of a kind designs. Whether you’re printing a plate, clock or a t-shirt, a sublimation printer will have you looking fine in no time. To get a better sense of whether sublimation printers are for you, brush on these advantages to sublimation printers.


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