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Saturday, 27 March 2021 11:37

Australia 11th in top 20 countries were people are most curious about the Dark Web


Uswitch is a UK-based comparison and switching service, like Finder is in Australia, and it has published research on where in the world people are most curious about the dark web, based on Google Keyword Planner data.

According to research by Uswitch, the UK comparison and switching service, over 1.5 million people across the world as of January 2021 are searching for the dark web online.

We're told that "from selling valuable personal data, using details to hack financial accounts, to selling counterfeit and illegal items, the dark web is known as a ‘hotbed of criminal activity’, enabling people to anonymously view and buy illicit materials online via specific browsers."

People in the US are revealed to have searched the most online, with 368,000 people using the keywords ‘dark web’ and specifically ‘how to access the dark web’ (14,800) in the past year. Following this, India’s combined dark web searches hit over 250,000 in the past year, with the UK coming in third place eager to learn more about it.

In Europe, excluding the UK, internet users in France are seeking out the dark web the most with 60,670 searches, followed by Italy (49,590), and Turkey (33,150).

People often search using keywords both in English and their native language, as translated content online can be limited.

However, native searches for the dark web were found to be variably low across the EU, where just 930 searchers in France used both the French and English language to find information. Similarly to France, only 320 Spanish internet users opted to use their native language.Australia is in 11th spot in the top 20 countries.

A dark web page is purposely hidden (it doesn’t show up on search engines), where users can only gain access via certain browsers. Out of the options available, Tor has been revealed as the most searched for dark web browser in the world, with a curious 910,730 people actively looking for it. Waterfox comes in second (52,220), and Whonix in third with 21,770 global average monthly searches.

Tor is the clear leader of dark web browsers, as it’s not only the most searched for anonymity browser in America (165,000), but also in areas dominating the dark web such as India (90,500), and the UK (49,500).

Uswitch's advice on how to stay safe online

Commenting on the research, Nick Baker, Uswitch broadband expert said: "If our personal details are placed in the wrong hands and shared on the dark web, this can be pretty dangerous. Before we know it, thousands of hackers could have access to our bank details, private information and passwords. It goes to show that when spending time on the internet, users should be mindful of what they’re sharing, and where.

“There are, however, several ways to avoid having your details hacked and shared on places like the dark web, which will allow you to search on the internet safely using the most popular browsers available.

“Here are our top tips to help the public stay safe online."

1. When making online payments, check the website is safe. Secure sites start with ‘https’, which means they have an SSL certificate (this enables websites to have a secure connection from the server to a browser). Look out for the padlock symbol in the search bar before you make a purchase.

2. Ensure your virus software is up-to-date. If you don’t have adequate antivirus software, your details could be hacked without you realising.

iTWire's advice is to also use software like Malwarebytes, with Acronis True Image 2021 not only including online and offline backups, anti-malware and anti-ransomware protection that challenges the traditional players like Norton, Kaspersky, BitDefender, Trend Micro and others.

3. Don’t overshare. Keep your passwords varied, using a range of characters in upper and lowercase, and include symbols. This makes your password stronger and less likely to be hacked.

4. Don’t click on a link or open an attachment from anyone you don’t trust, whether that’s in an email, text, or on a website.

Here, iTWire adds that plenty of emails are arriving these days purporting to be from your company, or someone you know, in an attempt to fool you into thinking the email is safe - so if you're not sure, don't click!

5. Reduce the amount of personal information you share online. This could include your birthday, a pet’s name, or your address, as these details could be used for fraud.”

The Uswitch dark web report is here


Uswitch reports using Google’s Keyword Planner (searching all languages) to establish the average monthly search volume in each country for the terms ‘dark web’ and ‘how to access the dark web’. Data was pulled in January 2021 and search volumes are a monthly average from the previous 12 months. Terms have been combined for native language and English.

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Alex Zaharov-Reutt

Alex Zaharov-Reutt is iTWire's Technology Editor is one of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.

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