Lead Machine Pink 160x1200

Lead Machine Pink 160x1200

iTWire TV 705x108

Thursday, 19 May 2022 12:01

Successful digital transformation in the hybrid work era is about embracing shifting goalposts

By Chris Smith, ANZ alliance and partner manager, M-Files

GUEST OPINION: As organisations embraced remote working, many discovered that they lacked the infrastructure needed to support history’s first global load test of remote work capabilities.

In addition to not having access to the tools people needed to work productively, businesses found themselves in immediate need of solutions that would let employees work together and share critical information as securely as possible while outside the office firewall. 

Without the infrastructure already in place to support a secure digital-first approach, ad-hoc solutions fell far short of employee expectations. Consequently, organisations ramped up their digital transformation efforts and those who have moved quickly stand to benefit significantly, according to M-Files.   

Chris Smith, ANZ alliance and partner manager, M-Files, said, “When organisations are dealing with sensitive or commercial data they need to invest in digital transformation for a myriad of different reasons. Chief among these is the need to stay competitive in a changing world where employees increasingly expect the flexibility to work remotely. Additionally, organisations need to be able to work with information seamlessly and securely, avoiding information siloes that can be costly. By digitally transforming to address these issues, companies stand to gain stability and resilience for the business, while also building in flexibility for their people. 

“Flexibility is essential when it comes to attracting and retaining top talent. Organisations that were preparing for digital transformation prior to the pandemic need to up their game to stay competitive recruiting in global talent pools.” 

Digital transformation can ring alarm bells as a potentially costly process; however, by taking the longer view, business leaders can see that the investment contributes enormously to the organisation’s process optimisation, scaling, and stability. The return on investment (ROI) can be significant as long as the business chooses the right solutions to address existing and potential challenges. 

Chris Smith said, “The goal of digital transformation should be consolidating many disparate systems and threads of data into one simple, easy-to-use system that is built with modern workflows in mind. The process of digital transformation presents many opportunities to innovate and refresh business logic, providing a more modern and focused service offering to customers, while enhancing how employees work.” 

For example, a modern document management system can let users access information based on what that information is, rather than where it’s stored. This functionality has become profoundly important in the hybrid work environment because it means that people can access the data they need at all times, from any location, keeping them productive while managing security concerns. 

Chris Smith said, “Some companies implement a digital transformation project to improve efficiency or facilitate better communication between departments. It’s usually during this scoping process that a range of other business processes are identified that will benefit from a more synergistic, whole-of-business approach. By using solutions that facilitate the free and secure flow of data across the enterprise, organisations can compound these benefits, feeding further back into the process of optimising gains and finding new efficiencies.” 

Organisations use various digital applications and solutions to share, manage and store sensitive business data. This includes, but is not limited to, chat and video conferencing tools and enterprise content management systems. 

Problems can arise when these projects are rolled out in tranches, without a comprehensive blueprint to make all the moving parts talk to each other. Too often, short-term costs blind decision-makers to long-term practicality. When this occurs, organisations run the risk of not being equipped to deal with the modern business environment. 

Chris Smith said, “While a digital transformation can be a large and potentially daunting undertaking, many organisations have realised that the cost of not transforming is potentially significant. By choosing information management solutions that give workers secure access to the documents and information they need, organisations can future-proof their transformation investment and set their business up for a sustainable future of flexible working. This could be the key to ongoing success for the next decade and beyond.” 

Read 530 times

Please join our community here and become a VIP.

Subscribe to ITWIRE UPDATE Newsletter here
JOIN our iTWireTV our YouTube Community here


The past year has seen a meteoric rise in ransomware incidents worldwide.

Over the past 12 months, SonicWall Capture Labs threat researchers have diligently tracked the meteoric rise in cyberattacks, as well as trends and activity across all threat vectors, including:

Encrypted threats
IoT malware
Zero-day attacks and more

These exclusive findings are now available via the 2022 SonicWall Cyber Threat Report, which ensures SMBs, government agencies, enterprises and other organizations have the actionable threat intelligence needed to combat the rising tide of cybercrime.

Click the button below to get the report.



It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://itwire.com/itwire-update.html and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV https://www.youtube.com/c/iTWireTV/videos which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinars and campaigns and assistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.


Share News tips for the iTWire Journalists? Your tip will be anonymous




Guest Opinion

Guest Interviews

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News