Lead Machine Pink 160x1200

Lead Machine Pink 160x1200

iTWire TV 705x108

Friday, 24 September 2021 10:49

How edge data centres are redefining the cloud

By Aden Axen, Somerville
Aden Axen, Cloud Services Manager at Somerville Aden Axen, Cloud Services Manager at Somerville

GUEST OPINION by Aden Axen, Cloud Services Manager at Somerville:  Hear the term ‘data centre’ and it’s likely to conjure up images of massive warehouse-like buildings crammed floor to ceiling with rack-mounted servers. Increasingly, however, this is not always the case.

The hyperscale data centres, which underpin everything from AWS and Google to large corporate and government entities, are increasingly being augmented by a new breed of facility. They’re popping up right across Australia and around the world.

Dubbed ‘edge data centres’, these new facilities are typically a fraction of the size of their hyperscale cousins. Usually housed in small, purpose-designed buildings, they are being located everywhere from existing business parks to greenfield sites in regional centres.

Boosting performance

A key business driver behind the trend is the need for improved performance and lower network latency. This is particularly relevant when it comes to transaction-intensive tasks such as retail ordering and the processing of streams of data generated by Internet of Things (IoT) deployments.

While such applications can be handled by a more centralised hyperscale data centre, putting compute and storage resources closer to end users results in significant improvements to response times. It also means that data does not have to continually be piped to and from centralised facilities but instead be handled at the network edge.

This is not to say it’s the end of the road for large-scale cloud data centres. These facilities are adept at handling heavy workloads and the storage of massive volumes of data. Rather, it is now a matter of operators augmenting these centres with networks of smaller, distributed ones.

Supporting the new world of work

The edge data centre trend is occurring at a time when the world of work has fundamentally changed. Rather than companies expecting their staff to commute to a city-centre location five days a week, many are happy for them to work remotely.

This, in turn, is giving some people the opportunity to shift to regional locations. Why spend hours each week travelling to and from a city office when you can be just as -- if not more -- productive working from home in an idyllic rural location?

Edge data centres support this trend by putting the resources remote workers need much closer to their physical location. The performance of applications, particularly SaaS platforms, can be significantly enhanced leading to a much better user experience.

Powering IoT deployments

These new distributed data centres are also increasingly being used to support rapidly growing IoT deployments. In regional areas, there are increasing numbers of IoT networks detecting things such as farm soil moisture, machinery performance, and weather conditions. In doing so they are generating large volumes of data.

Rather than having to transport this data back to a hyperscale centre, it can easily be accommodated in an edge facility. As well improving performance, this will also have a significant impact on data transmission and networking costs.

The future of the cloud

As they continue to evolve, edge data centres will be able to be used by customers in a variety of ways. Some will treat them in the same manner as hyperscale facilities and simply ‘rent’ storage and compute resources as required.

Others may choose a hosted model where IT equipment currently located on-premise is physically shifted into an edge centre. The hardware can then be managed by the data centre operator while the customer takes care of the software layers.

A third customer group may opt to rent physical space within an edge facility but manage their entire technology stack independently. This approach will allow them to take advantage of the data centre’s physical security, power, and redundant high-speed network links.

Whichever way organisations embrace edge data centres, it’s clear that the trend is here to stay. Just as the cloud reshaped how organisations build and manage their IT infrastructures, so edge resources will allow them to move into the next phase of computing.


Subscribe to ITWIRE UPDATE Newsletter here

PROMOTE YOUR WEBINAR ON ITWIRE

It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://itwire.com/itwire-update.html and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV https://www.youtube.com/c/iTWireTV/videos which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinatrs and campaigns and assassistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.

MORE INFO HERE!

INTRODUCING ITWIRE TV

iTWire TV offers a unique value to the Tech Sector by providing a range of video interviews, news, views and reviews, and also provides the opportunity for vendors to promote your company and your marketing messages.

We work with you to develop the message and conduct the interview or product review in a safe and collaborative way. Unlike other Tech YouTube channels, we create a story around your message and post that on the homepage of ITWire, linking to your message.

In addition, your interview post message can be displayed in up to 7 different post displays on our the iTWire.com site to drive traffic and readers to your video content and downloads. This can be a significant Lead Generation opportunity for your business.

We also provide 3 videos in one recording/sitting if you require so that you have a series of videos to promote to your customers. Your sales team can add your emails to sales collateral and to the footer of their sales and marketing emails.

See the latest in Tech News, Views, Interviews, Reviews, Product Promos and Events. Plus funny videos from our readers and customers.

SEE WHAT'S ON ITWIRE TV NOW!

BACK TO HOME PAGE
Share News tips for the iTWire Journalists? Your tip will be anonymous

WEBINARS ONLINE & ON-DEMAND

GUEST ARTICLES

VENDOR NEWS

Guest Opinion

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News

Comments