Lead Machine Pink 160x1200

Lead Machine green 160x1200

Lead Machine Pink 160x1200

Lead Machine green 160x1200

Saturday, 18 September 2021 07:44

ClearSale IPO raises US$254 million with eye on growth, fraud prevention innovation

By ClearSale

Company News: Massive consumer shift to ecommerce drove 65% net revenue increase for the company, a global leader in CNP fraud prevention.

International fraud protection leader ClearSale (B3: CLSA3) is pleased to announce that its July 30 initial public offering on Brazil’s B3 stock exchange generated the equivalent of US$254 million (R$1.3 billion) following the company’s historic revenue growth in 2020. ClearSale realized US$147.7 million from the IPO and intends to dedicate 50% of the total to support organic growth, 30% to acquisitions and 20% to innovation and development.

ClearSale’s advanced statistical technology and its team of expert fraud analysts—the world’s largest—combine to offer unique card-not-present (CNP) fraud prevention that reduces chargebacks and false positives while helping merchants to deliver an excellent customer experience. As the pandemic shifted consumers in many regions from in-store to online shopping and fraud attacks on ecommerce merchants increased, ClearSale’s 2020 net revenue grew by 65.7%, compared to 2019 growth of 35.5%. The company’s 2020 net international revenue grew by 132.7% to comprise 11% of the total.

ClearSale’s leadership team attended the IPO at the B3, where CEO Bernardo Lustosa credited customer confidence in ClearSale’s solutions with the company’s growth. “The IPO was the path we chose to expand the business and follow our mission to promote consumer confidence in the digital ecosystem. Investor confidence in our team, culture, solutions and future plans are now added to the reliability that our clients have already placed in the company over the past two decades to ensure their safety and maintain focus on the consumer.”

Since its founding in São Paulo in 2001, ClearSale has grown from a small startup to the largest global provider of CNP fraud prevention services, with more than 4,000 customers across 170 countries. ClearSale made the Financial Times 2021 list of the fastest-growing companies in the Americas and has offices in Miami, Florida, and São Paulo, Brazil, along with operations in Australia and the UK.

“We’re evolving to meet the needs of a growing industry, and we’re doing so while maintaining a company culture that’s based on innovation and problem-solving on behalf of our customers,” said EVP and partner Rafael Lourenco. “That culture focus is reflected in our 99% customer retention rate and in the success that we’ve had attracting top talent to build our business.”

Banco Itaú BBA served as the lead coordinator on ClearSale’s IPO, with Bank of America, BTG Pactual and Santander acting as offering coordinators. ClearSale is listed on the B3’s Novo Mercado segment under the ticker symbol CLSA3.

About ClearSale

ClearSale (B3: CLSA3) offers the most complete ecommerce fraud protection, combining cutting-edge statistical technology with the world’s largest team of specialized fraud analysts for a balanced, comprehensive, real-world approach. Trusted by over 4,000 customers worldwide and touting a 99% retention rate, ClearSale is the first company to offer chargeback guarantees and the largest company focused on global card-not-present fraud prevention. ClearSale helps businesses prevent fraudulent chargebacks without interfering with the online shopping experience. As a result, clients can sell more, safely, even in dynamic or challenging international markets.  More information at https://www.clear.sale or follow on LinkedIn, Facebook, Instagram, YouTube or Twitter @ClearSaleUS.

Subscribe to ITWIRE UPDATE Newsletter here


It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://itwire.com/itwire-update.html and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV https://www.youtube.com/c/iTWireTV/videos which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinatrs and campaigns and assassistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.



iTWire TV offers a unique value to the Tech Sector by providing a range of video interviews, news, views and reviews, and also provides the opportunity for vendors to promote your company and your marketing messages.

We work with you to develop the message and conduct the interview or product review in a safe and collaborative way. Unlike other Tech YouTube channels, we create a story around your message and post that on the homepage of ITWire, linking to your message.

In addition, your interview post message can be displayed in up to 7 different post displays on our the iTWire.com site to drive traffic and readers to your video content and downloads. This can be a significant Lead Generation opportunity for your business.

We also provide 3 videos in one recording/sitting if you require so that you have a series of videos to promote to your customers. Your sales team can add your emails to sales collateral and to the footer of their sales and marketing emails.

See the latest in Tech News, Views, Interviews, Reviews, Product Promos and Events. Plus funny videos from our readers and customers.


Share News tips for the iTWire Journalists? Your tip will be anonymous




Guest Opinion

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News