Author's Opinion

The views in this column are those of the author and do not necessarily reflect the views of iTWire.

Have your say and comment below.

Sunday, 19 November 2017 22:37

With iPad, who needs a computer?

By

Apple has launched a fun, minute-long video looking at a teenager using an iPad all throughout the day, with an insightful question posed right at the end.

Apple's new iPad video is a must-see masterpiece, not just of advertising, but in its depiction of reality.

With cheap Windows laptops available at ever cheaper prices, they have awful performance, especially when paired with what is nowadays a stunning slow hard disk drive, or cheap but slow flash storage, this is not where you find satisfaction.

Want great performance from a Windows laptop? Then you'll need to spend well over $1000, especially if you're buying a Microsoft Surface device, most of which cost multiple thousands of dollars, but apparenly it's ok for Microsoft to charge these prices, with Microsoft CEO Satya Nadella foolishly deriding Apple as a "luxury goods maker," while suggesting iPad users buy a "real computer."

However, iPads start at under $500 in Australia, and the 10.5-inch iPad Pro starts at under $1000, while you'll likely want to buy an Apple Pencil that pushes the price for an iPad Pro over $1000, if not a case too - for performance, versatility and more that WIndows laptops, especially at those price points, simply cannot match. 

After all, with all the world's software development happening on iOS in preference to Android and Windows, and with iPads delivering exceptional processing speeds along with a consistent, reliable experience with excellent specs, the case for an iPad to do all your everyday tasks has never looked better.

Again, compare that to sub-thousand dollar Windows computers that are a dog's breakfast of processor types, storage types and capacities, memory sizes and a woeful app store equivalent, and you have to ask what benefit there is to buying Windows. 

It is this stark reality that you see so ably displayed in Apple's video below, with nary a Windows device in sight.

Watch the video and see for yourself, and marvel at the last line spoken:

 


Subscribe to Newsletter here

NEW OFFER - ITWIRE LAUNCHES PROMOTIONAL NEWS & CONTENT

Recently iTWire remodelled and relaunched how we approach "Sponsored Content" and this is now referred to as "Promotional News and Content”.

This repositioning of our promotional stories has come about due to customer focus groups and their feedback from PR firms, bloggers and advertising firms.

Your Promotional story will be prominently displayed on the Home Page.

We will also provide you with a second post that will be displayed on every page on the right hand side for at least 6 weeks and also it will appear for 4 weeks in the newsletter every day that goes to 75,000 readers twice daily.

POST YOUR NEWS ON ITWIRE NOW!

PROMOTE YOUR WEBINAR ON ITWIRE

It's all about Webinars.

These days our customers Advertising & Marketing campaigns are mainly focussed on Webinars.

If you wish to promote a Webinar we recommend at least a 2 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://www.itwire.com/itwire-update.html and Promotional News & Editorial.

For covid-19 assistance we have extended terms, a Webinar Business Booster Pack and other supportive programs.

We look forward to discussing your campaign goals with you. Please click the button below.

MORE INFO HERE!

BACK TO HOME PAGE
Alex Zaharov-Reutt

One of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.

BACK TO HOME PAGE

ZOOM WEBINARS & ONLINE EVENTS

GUEST ARTICLES

VENDOR NEWS

Guest Opinion

Guest Interviews

Guest Research & Case Studies

Channel News

Comments