Rupert Murdoch's News Corporation has struck a global three-year deal with Google in return for what the publisher has described as "significant payments".
Treasurer Josh Frydenberg has said he expects to see "some significant commercial deals" between Australian news publishers and digital platforms before the government votes on its news media code which is currently before Parliament.
Horse racing fans who follow links on Google looking for Melbourne Cup news on Fairfax websites this year will be directed to the site of the Sydney Morning Herald, and not The Age, despite the fact that the race is arguably Melbourne's biggest sporting event.
There was a time when journalism and spin were two different things. These days, one serves as the willing servant of the other.
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