Displaying items by tag: Twilio Segment

Twilio Segment’s unparalleled flexibility empowers developers to create world-class, differentiated customer experiences with the world’s #1 CDP

COMPANY NEWS:  Twilio Segment (NYSE:TWLO), the world’s #1 Customer Data Platform (CDP),has unveiled its Developer Toolkit, a unique set of developer tools that gives companies unprecedented flexibility to customise their customer data stack and deliver truly differentiated customer experiences using the Twilio Segment CDP. The Twilio Segment Developer Toolkit provides companies with the most powerful data collection and integration capabilities on the market.

We asked a number of IT executives what the 'new normal' might look like as the impact of COVID-19 wanes.

Here's what the IT industry executives had to say.

Report finds that companies have significantly invested in building out their tech stacks to accelerate digitisation and adapt to a multi-channel customer journey

By the end of 2020, Segment processed more than 1 trillion API calls per month, an increase of 575 billion since December 2019

Survey of 4,000+ decision makers shows that customer data is seen as the new currency, and digital transformation will drive CDP adoption

COMPANY NEWS: Twilio Segment, the world’s leading customer data platform (CDP), today published “The 2030 Today Report,” a future-looking survey that shares new data about the current and future state of the CDP industry. Surveying over 4,000 decision makers and drawing on expertise from leading marketers at HubSpot, AWS, Peloton, FOX, Okta, and more, the report finds that 73% of respondents believe a customer data platform will be critical to their customer experience efforts.