Capgemini has become one of the worldwide partners of the Rugby World Cup 2023, and will be the global digital transformation partner of World Rugby for the next three years.
Four-time Formula 1 champion Red Bull Racing has chosen Oracle as its cloud infrastructure partner.
IT services company DXC Technology has become a sponsor of the Shell V-Power Racing Team.
Vodafone has taken up a three-year sponsorship of CeBIT Australia as part of its moves to raise awareness of its latest Internet of Things (IOT) technology.
SMG Technologies will sponsor the Queensland Reds Super Rugby team for the next two years.
Japan’s NTT Communications has joined the non-profit OpenStack Foundation as a corporate sponsor.
The AFL season kicks off tonight, so the announcement of a five year sponsorship deal between ICT vendor Huawei and the Gold Coast Suns is well timed.
Mercedes AMG Petronas Formula One driver and reigning champion Lewis Hamilton says he doesn't know why head-up displays have not been investigated before in the sport.
Epson is supplying the Mercedes AMG Petronas Formula One Team with Moverio BT-200 smart glasses and other products.
Perth-based national ISP iiNet has renewed its sponsorship of Big Bash cricket team the Sydney Sixers with a three-year principal partner deal, lauding the branding and sales benefits of sports sponsorship.
The Symantec-sponsored Norton Hornets V8 Supercars team revealed a new paint job highlighting the security company's renewed relationship with the beyondblue not-for-profit that focusses on depression and anxiety.
Sydney Festival and Huawei have announced a new partnership, with Huawei to be the exclusive provider of smartphones and tablets for the Festival as well as a new 'selfie mosaic' for festivalgoers.
Google has announced its next version of Android, version 4.4, and it's not called Key Lime Pie. It's KitKat.
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