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Displaying items by tag: InMobi

A global-scale malvertising attack, the first ad-based cybercrime that targets home-network based IoT devices, has been uncovered by global cybersecurity company GeoEdge.

Published in Security

Nearly two-thirds of developers in India, the world's largest Android market, are using Google AdMob as their advertising platform, figures from the technology analyst firm Counterpoint Research show.

Published in Mobility
Thursday, 15 August 2013 10:48

Mobile advertising skyrockets

Mobile advertising is really taking off, with 44% growth since last year according to a new report.

Published in Mobility
Thursday, 02 May 2013 09:59

Apple continuing to lose ground to Android

Apple’s iOS smartphones and tablets are continuing to lose share to Android according to a report released today.

Published in Mobility
Tuesday, 06 December 2011 11:40

Mobile ad spending soars with smartphones

Smartphones like the iPhone and Blackberry now dominate the soaring mobile advertising market as Australians reportedly become increasingly comfortable receiving ads on their mobile devices.

Published in Market
Wednesday, 07 September 2011 16:30

Mobile advertising thrives in Australia

The Australian mobile advertising market has grown by 38 percent over the last four months, a study revealed, with Australians being the most receptive to mobile ads globally.

Published in Mobility
Wednesday, 09 February 2011 12:43

Asia, Africa to take lead in mobile advertising

 

Leadership in mobile advertising is likely to shift away from Europe and North America to Asia and Africa.

 

Published in Development

Final chapter of pinnacle study 'A Global Consumer Perspective on Mobile Advertising' highlights findings of the Australian market

Tuesday, 08 February 2011 12:42

Aussies click yes to mobile ads

Australians prove to be curiously accepting when it comes to being bombarded with advertisements on the mobile phone - with 75 per cent of us claiming to be relatively comfortable with the phenomenon. In fact we're more comfortable than any other nation on the planet.

Published in Mobility

Asia Pacific: July 14, 2010: InMobi, the world's largest independent mobile ad network, today announced that it has secured $8 million in its Series B round from its existing investors Kleiner Perkins Caufield & Byers and Sherpalo Ventures. With this new round, InMobi will expand in the US and Japan and continue to grow existing operations in Europe, Asia Pacific, and Africa. The company will also double its engineering staff to further enhance its mobile advertising technology platform globally.

Wednesday, 09 June 2010 05:53

InMobi enters the US market

Asian company now truly global with an ad network of over 16b impressions monthly

Company hires former comScore and Topspin executive James Lamberti to lead global research and marketing

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