Consumers purchasing fashion products in the US are increasingly gravitating to online shopping and away from bricks and mortar stores, with ecommerce now making up more than 21% of US apparel sales, and expected to grow by 10% annually through to 2020.
Australia’s self-proclaimed largest online retailer, Kogan.com, is claiming it has given a “big win to consumers” with its announcement that it is now offering designer and other big brand watches at up to 85% off department store, jewellers and watch boutique prices.
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