A survey of more than 3,500 decision-makers – 333 of them in Australia – carried out for business software company Pegasystems found real-time decisioning technology is more important than ever, but there are still barriers to its adoption and use.
Telstra, the dominant player in the phone market, is not having it all its own way in the battle for marketshare supremacy against major competitors Optus and Vodafone.
Vodafone’s ‘mobile-only’ strategy is limiting its growth in the Australian market, according to one leading industry analyst who says it puts the telco at a ‘formidable disadvantage’ to its main rivals Telstra and Optus with their mobile and fixed-line services.
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