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Displaying items by tag: Advertisers

Independent programmatic digital out of home (DOOH) ad tech company, Hivestack, has today launched of a new research division that it says will focus on exploring in-store, programmatic media activation in the metaverse, with legendary computer vision scientist P (Padmanabhan) Anandan joined the company as a special advisor as part of the initiative.

Published in ResearchWire

Singapore-based digital media quality platform  Integral Ad Science (IAS) adhieved total revenue of US$79 million for the third quarter ended September 2021, a 32% increase compared to $60.0 million in the prior-year period. 

Published in Market

COMPANY NEWSIntegral Ad Science, a global leader in digital media quality, today announced that it has been accredited by the Media Rating Council (MRC) for impression and viewability measurement and reporting of display and video ads across Facebook and Instagram. With the continued growth of social advertising, this latest accreditation underscores the valued measurement that IAS offers advertisers across the world’s largest digital platforms including Facebook.

Published in Not For Profit

Scroll Media is a digital advertising network of publishers with a focus on branded content, integration and programmatic advertising sales, using cutting edge AI and ML, and they've just expanded their sales team in the Australian market.

Published in People Moves

Six subsidiaries of media firm Nine Entertainment have paid penalties totalling $159,840 after the competition regulator the ACCC issued them with 12 infringement notices for allegedly charging subscribers and advertisers excessive payment surcharges.

Published in Technology Regulation

Content streaming service Switch Media has upgraded its AdEase platform to be interoperable with video advertising management software Telaria.

Published in Deals

The competition watchdog, the ACCC, says it has an open mind as it prepares, at the direction of the federal government, to undertake an inquiry into the market power of digital platforms, like Facebook and Google, in the Australian market.

Published in Technology Regulation
Thursday, 30 November 2017 10:49

YouTube is now censoring demonetised videos: claim

Videos on YouTube that are demonetised due to the nature of their content are also being censored, with code embeds ensuring that they are deprecated in search results, a researcher claims.

Published in Technology Regulation
Thursday, 13 July 2017 00:29

$39.6k penalty for breach of Spam Act

Australian e-marketing company Upside.Digital has been hit with a $39,600 penalty for breaching the Spam Act.

Published in Technology Regulation
Monday, 14 October 2013 11:19

Google outrages users with new privacy policy

Google is facing heavy criticism online for new ads that will feature, well, your face. The online giant, through a change in its privacy policy, will now feature comments, names and photos from its users in advertisements on websites around the world.

Published in Strategy




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