Almost simultaneously with Google’s announcement of local availability Quickflix announced it was “in the final stages of development and testing of a Chromecast app.”
Quickflix said it expects to be one of the first subscription movie and TV streaming services available on Chromecast in Australia and in the coming weeks will be unveiling new enabled Android and iOS apps to make the most of Google Chromecast.
CEO Stephen Langsford said Quickflix had been working on the Google Chromecast development for the past five months. “We’re very excited by the Google Chromecast development. I’ve had a demonstration of Quickflix streaming to Chromecast in our labs and it’s a wonderful new way to enjoy movies and TV shows on the big screen.
“The moment we heard about this device we knew we had to be on it. We think our customers will love streaming Quickflix with their Chromecast when we launch in the coming weeks.”
Quickflix was a pioneer of video streaming in Australia, launching its first service in 2011. After a slow start, Langsford says he had seen demand increase significantly. “The take up of smart TVs, game consoles, mobiles and connected devices combined with lower broadband costs are driving demand for premium digital content,” says Langsford.
“Customer take-up is growing rapidly. More than 60% of our customers have chosen streaming with more than eight million movies and TV shows streamed to date and the volume streamed growing by more than 20%per quarter.”
Quickflix has also announced a distribution deal with retailer Dick Smith, under which customers of Dick Smith will receive Quickflix gift cards for purchases over $100 and Dick Smith’s Clever Dick support service will assist Quickflix customers with selecting and connecting their devices.